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Dec 2024

42m 11s

45. Choosing Better User Impact Metrics ...

NIELSEN NORMAN GROUP

About this episode

Most experienced professionals in the industry will tell you that the best designs don't operate in a vacuum. Yet, most of our measurement approaches do. How do you know you're actually making a measurable impact toward users' long-term goals? Connor Joyce, author of the book, Bridging Intention to Impact, shares his thoughts on how to create and evaluate products that center on meaningful user outcomes.

Connect with Connor Joyce

Order the book

Related NN/g Resources & Courses:

Free Articles on Analytics & Metrics
Report on UX Metrics & ROI
Full-Day or 2 Half-Day Course on Measuring UX and ROI

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