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Dec 2024
42m 28s

Understanding Business Valuation

Diane Helbig
About this episode

Welcome to another insightful episode of "Accelerate Your Business Growth." Today, we have the privilege of hosting Martha Sullivan, a former systems consultant turned CPA, CFO, COO, and profit and value growth strategist. As the head of Providence Hill Consulting, Martha aids business owners in building, buying, and selling profitable enterprises.

In this episode, Martha underscores the critical importance of business valuation, drawing parallels to maintaining a house to ensure readiness for sale at any time. We dive into the nuts and bolts of calculating business value, understanding industry multiples, and the pivotal role of EBITDA in determining worth. Martha emphasizes the control business owners have over their company's value through strategic financial decisions and effective risk management.

We also address common concerns around employee reactions to potential sales and the crucial need for exit planning, particularly during health crises or unforeseen circumstances. With real-world examples and expert insights, Martha illustrates the necessity of proactive planning to avoid pitfalls and enhance company value.

Stay tuned as we explore the intricacies of business valuation, the importance of having a buy-sell agreement, and the emotional and practical challenges of selling a business.

If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious.

Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts.

Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it’s sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. 

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