logo
episode-header-image
Dec 2024
31m 59s

The $1 Trillion Ad Opportunity

The Motley Fool
About this episode
Global advertising spend is growing faster than expected and beginning to eat into other ways businesses have historically put budget to use – who are the unexpected winners?   (00:14) David Meier and Dylan Lewis discuss: - The global ad market eclipsing $1T in 2024, what’s driving the spend, and the lesser known stocks to watch in the industry.  - Reddit’s ... Show More
Up next
Yesterday
Do AI Moats Exist?
We’re likely to have two trillion dollar IPOs in the next year with Anthropic and OpenAI eyeing the market. And they’ll join Meta, Google, SpaceX, and more in the AI race. But does anyone really have a durable advantage? We discuss that and where we see opportunities in AI. Travi ... Show More
20m 32s
Sep 15
When the Government Becomes Your Co-investor
The US government and governments all over the world have played some active role in the day to day decision making at businesses for years. What we haven’t seen, though, is the US government take active equity stakes in businesses and so directly shape the capital allocation dec ... Show More
28m 34s
Sep 14
AI Leaders Want to Slow Down Development For…
The dominant story of the past week has been the wave of leaders in the AI space warning about the pace of frontier models and their fear of them getting “out of control”. While that may be true, there may be other reasons why they’re all sounding the alarm at this precise moment ... Show More
27m 7s
Recommended Episodes
Aug 2024
#221: Are We in An AI Bubble?
<p>Anne Marie and Mike break down Google’s $13 billion quarterly AI spend. Can the search king find a way to make its AI investment profitable? The market doesn’t seem to think so.</p><br><p>We then bring you an earnings round-up covering LVMH, Dexcom, Chipotle Mexican Grill, and ... Show More
52m 7s
Nov 2024
How Incrementality Impacts Ad Spend
Episode #060 - What’s the real impact of your ad spend? In this episode, Destaney is joined by Alex Juday, SVP at Incremental, to break down the buzzword that’s taking over the space: incrementality. What does it really mean, why ROAS isn’t enough, and how brands can rethink thei ... Show More
35m 42s
Apr 2023
Mo Money Mo Problems. Notorious M.E.T.A. Overspends Ad Set Budgets
<p>Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ On this week’s episode of Marketing O’Clock, Meta Ads is glitching out of control! Advertisers might be surprised to see how much they spent on the platform last week ... Show More
51m 5s
Nov 2024
Meta’s AI Promise, Microsoft’s Disappointing Beat & Why Google Should Spin Youtube
Scott and Ed open the show by discussing the U.S.’s GDP growth, Reddit’s earnings, Eli Lilly’s third quarter drug sales, and xAI’s new funding round. Then Scott and Ed break down big tech’s earnings and discuss how the tech companies are using capital as a weapon. They also exami ... Show More
52m 16s
May 2022
Billion Dollar Ad Arbitrage: Opportunities Hidden in Plain Sight
Sam Parr (@TheSamParr) and Shaan Puri (@ShaanVP) talk about surprising ad arbitrage opportunities, getting vaccinated against cancellation, new media properties, and more. ----- Links: * Outcome Health (acquired by Patient Point) * Cheddar News * @jonsteinberg * Tabs Chocolate * ... Show More
1 h
Jul 2023
MM122: BIG tech earnings & yield curve control explained?
tail spinning
56m 32s
Feb 2024
75% of X’s Ad Clicks Were Fake: Report
<p>X on the hot-seat over what some say are wildly inflated ad results. Also: The quick way to get more product reviews. A huge bump in programmatic spend is on the way. And Twilio considers a fire sale.</p><p>.</p><p><strong>📰 </strong><a href="https://todayindigital.beehiiv.co ... Show More
7m 59s
Aug 2021
The Troubling Future of Advertising
<p>It's no secret that the ad industry is huge. Advertisers spend hundreds of billions of dollars each year attempting to convince people they should buy a given product or service -- and these same forces also work around the clock to leverage the latest in neuroscience and tech ... Show More
1h 4m
Sep 2021
Ep. 72, How The Top Performing Brands Are Winning With Facebook Ads In 2021
<p>Takeaways From The State Of Paid Advertising Industry Report (Part 3) <strong> </strong></p> <p>As digital marketers and entrepreneurs, we've been on a wild ride with the Pandemic and the iOs14 Update. You could say it's been a one-two punch on our industry! But the Smart Mark ... Show More
17m 30s
Feb 2021
SPI 462: Everything about Podcast Advertising: Growing Your Business and Making More Money with Podcast Ads with Heather Osgood
<p>#462: The cash flow between advertisers and podcasters recently has been insane — some projections say over $1 billion will be spent on podcast ads in 2021. So where do you start, whether you're someone with their own show or an advertiser with a product or service you want to ... Show More
51m 15s