<p>Takeaways
Direct mail remains a viable marketing resource.
Understanding visitor behavior is crucial for effective marketing.
Response attribution helps validate marketing ROI.
Audience targeting is essential for successful campaigns.
Creative strategies should be informed by data insights.
Compliance in marketing data is increasingly important.
B2B and B ... Show More
Sep 5
Mastering the D’Arce Choke & Sales Strategy // Flexibility, Reps & Business Growth | Wes Schaeffer | The BJJ and Biz Podcast
No plan survives contact with the enemy...yet you still plan.Today, a white belt wanted to review the D'arce and anaconda choke in our morning BJJ training. We spent time getting precise on the D'arce, how to finish it, even on larger opponents, and a few ways to enter it/set it ... Show More
15m 8s
Sep 3
Assumptions Kill Sales // The New ABCs of Selling: Curiosity, Communication & Consensus | Wes Schaeffer | The BJJ and Biz Podcast
#BJJ #TheBJJandBIZPodcast #Business #SalesTrainingSummaryIn this monologue, I get into the importance of avoiding assumptions in both martial arts and sales. (My new ABCs of Selling includes, "Always Be Curious.")I share personal experiences from a recent training session and dra ... Show More
12m 5s
Aug 29
The Future of Marketing // How AI Content Creation & Automation Boost Sales: Wes Schaeffer & Roger Bauer
#AItools #marketing #automation #salesstrategies #digitalmarketing SummaryIn this conversation, I catch up with my longtime friend and colleague, Roger Bauer, to discuss the significance of AI tools in marketing and sales.We explore various AI platforms, their capabilities, and h ... Show More
45m 33s