In this episode of Commerce Talks with Alexander Graf, I sit down with Celso Borges Shimabukuro from PepsiCo to explore the transformative power of convenience in consumer behavior. We delve into the digital evolution of the CPG industry, particularly during the pandemic, and how PepsiCo has navigated these changes. Celso shares insights on the rise of e-com ... Show More
Jan 2021
#46 Robert Meshew of Murdoch's Ranch & Home Supply Talks Investments
In episode 46 of "Commerce Talks with Alexander Graf," I sit down with Robert Meshew, CIO of Murdoch's Ranch & Home Supply, to explore how this unique retailer is navigating the digital transformation. Robert shares insights into Murdoch's journey from a brick-and-mortar staple i ... Show More
55m 39s
Nov 2022
#91 - E-commerce in Saudi Arabia: cultural understanding is key to success - Ronny Froehlich, GoldenScent
In this episode of Commerce Talks with Alexander Graf, I sit down with Ronny Froehlich, co-founder of GoldenScent, to explore the burgeoning e-commerce landscape in Saudi Arabia. Recorded at the Siemens conference in Riyadh, Ronny shares his journey from Germany to leading the Mi ... Show More
40m 45s
Sep 2023
#126 - The personalized shopping revolution for men - Mahmoud Gao, Mr. Draper
Join me, Alexander Graf, in episode #126 of Commerce Talks as I dive into the personalized shopping revolution for men with Mahmoud Gao, founder of Mr. Draper. Recorded at the Seamless Conference in Riyadh, this episode explores how Mr. Draper is transforming the shopping experie ... Show More
29m 6s
Dec 2024
Nerd Alert: How Consumer Behavior Has Changed
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.<br /><br />In this episode, Elena and Rob explore resea ... Show More
9m 35s
Jun 2020
Going direct to consumer – part 1, with Na’ama Moran
Host Gemma Milne talks with Na’ama Moran, CEO and co-founder of Cheetah, a restaurant supplier serving small businesses in San Francisco and the Bay Area through their innovative app and warehouse infrastructure. When Cheetah experienced a sudden 80% drop in demand due to shelter ... Show More
36m 44s
Sep 5
Mercado Libre: E-commerce Empire - [Business Breakdowns, EP.227]
This is Matt Reustle. Today we are breaking down the Latam e-commerce Giant, Mercado Libre. My guest is Daniel Wu of Bristlemoon Capital. I was introduced to MELI about 15 years ago when it was still the eBay of Latam, and similar to a place that you revisit after a long time awa ... Show More
1h 13m
Oct 2024
From Instagram To The Aisles: Meta's Vision For Omnichannel Retailing
Alicia LeBeouf, the Head of retail and E-Commerce at Meta, shares insights on how the company is leveraging artificial intelligence (AI) to enhance marketing strategies for retailers and brands. During a press breakfast at Groceryshop 2024, LeBeouf discusses the significant role ... Show More
10m 54s
Nov 2024
Leveraging Influencer Commerce
<p>CEO Jennifer Silverberg from SmartCommerce, a martech platform specializing in driving conversions for CPG brands, delves into the world of leveraging influencer commerce. Discover how tapping into influencer marketing can enhance your brand's reach and engagement, ultimately ... Show More
22m 53s
Aug 2024
279-Aslak De Silva, CEO of Selfly Store, on AI in retail
Aslak De Silva, CEO of Selfly Store, discusses the innovative business model of intelligent vending machines and the use of AI in retail. The conversation covers topics such as the unique features of Selfly Store, the role of innovation in business, the impact of dynamic pricing, ... Show More
21m 7s
Jul 2024
A Closer Look at Retail and eCommerce Trends Through the Lens of Athleisure - with Poonam Goyal of Bloomberg Intelligence
<p>Today's guest is Poonam Goyal, Sector Head and Senior eCommerce and Athleisure Analyst at Bloomberg Intelligence. Given post-pandemic retail and logistics trends, athleisure is frequently a 'canary in the coalmine' for many cross-sector business challenges. Poonam returns to t ... Show More
25m 58s