127. How YouTubers Are Robbing Big Brand...

What's up Rock Nation, today we're breaking down how creators like Ryan Trahan, Mr. Beast, Mark Rober, Christian Guzman, Nick Bare, Logan Paul, Jake Paul, and Emma Chamberlain are all disrupting industries with their creator lead businesses. How are they doing it? Creating an audience through their content and building in public. We give you a look into their marketing playbook, how and why it's working for them, and how you can take what they're doing and apply it to your own business.

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Timestamps

0:00 - Trailer

0:52 - One Handed Crack

1:51 - The Era of the YouTube CEO

2:45 - Minted NYC

4:18 - Being a Youtuber is NOT simple

6:45 - 5 Key Points

8:08 - Chris Do “Authenticity”

8:35 - Audience Engagement

9:31 - How to Create Relatability

11:50 - Share What You Are Going Through

14:44 - You Are a Media Company, Not a Brand

15:42 - Motion Array

16:55 - Ryan Trahan

22:05 - Mark Rober

27:42 - Nick Bare

34:50 - Christian Guzman

43:10 - Building a Business with Passion

43:33 - SHAKE IT UP

44:10 - They Blocked Out the Noise

44:35 - Now is the Best Time to Disrupt

45:30 - Connect w/ Fig on LinkedIn!

46:00 - Drop a Like/Sub if Enjoyed!

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