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Sep 2024
35m 19s

The IKEA Effect | 6

Wondery
About this episode
IKEA has been in the game for about 80 years, earning a spot as the largest furniture retailer in the world. From the meatballs, to the maze, to the DIY furniture, IKEA is a force in our culture and our homes. David is exploring how the company became so ubiquitous worldwide, and what it's doing to keep up with the next generation of shoppers. Featured g ... Show More
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