logo
episode-header-image
Jun 2022
22m 23s

How is IKEA embracing circular design?

Ellen MacArthur Foundation
About this episode
How is the world’s largest furniture retailer embracing circular economy principles? In this episode, we hear from Hanna Ahlberg, IKEA’s Circular Product Development Project Leader. In a conversation with Joe Iles, the Ellen MacArthur Foundation’s Circular Design Programme Lead, Hanna discusses materials innovation, piloting furniture rental, and why IKEA is ... Show More
Up next
Oct 6
The stretch problem no fashion company can solve alone
Most of our clothes contain stretch. That stretch usually comes from a fibre called elastane, which is one of the biggest barriers to recycling clothing at scale.In this episode of the Circular Economy Show, Seb Egerton-Read sits down with Georgia Parker of Fashion for Good and L ... Show More
30m 25s
Sep 29
Why $100 trillion wasn't enough, and what will actually move markets?
A hundred trillion dollars of capital lined up behind climate. It was never going to be enough. In part two, Jeremy Oppenheim tells Joe what actually moves a market, from Pakistan's solar boom to a copper mine in Mongolia, and why the voluntary playbook the movement leaned on for ... Show More
23m 36s
Sep 22
Ten years in. Here’s what we got wrong.
Jeremy Oppenheim left a top job at the management consulting firm McKinsey&Co in 2016 to become a Founding Partner of and build SYSTEMIQ, at the high water mark of climate optimism. Then came Trump and Brexit. Ten years on, Joe asks him what the movement got right, and what it go ... Show More
20m 12s
Recommended Episodes
Sep 2024
The IKEA Effect | 6
IKEA has been in the game for about 80 years, earning a spot as the largest furniture retailer in the world. From the meatballs, to the maze, to the DIY furniture, IKEA is a force in our culture and our homes. David is exploring how the company became so ubiquitous worldwide, and ... Show More
35m 19s
Jan 2024
How IKEA Evolved Its Strategy While Keeping Its Culture Constant
The Swedish furniture maker IKEA found huge success producing quality furniture at affordable prices. But in 2017, the company was at a crossroads. Its beloved founder had died, and the exponential rise of online shopping posed a new challenge. In this episode, Harvard Business S ... Show More
24m 40s
Sep 2025
#212: Inside IKEA’s End-to-End Supply Chain Overhaul with Susanne Waidzunas
*Hosted by Radu Palamariu*Susanne Waidzunas has spent over 25 years shaping one of the most intricate global supply chains on the planet at IKEA. From her early days managing suppliers in the Baltics to leading a sweeping digital and sustainability transformation, Susanne offers ... Show More
24m 34s
Dec 2021
74. Aligning the Digital & Agile Journeys with Business Objectives - Ilaria Iurilli, Ingka Centres
Ilaria Iurilli, Global Digital Product Manager at Ingka Centres, explains how her team works on developing digital products for IKEA customers, highlighting how digital should amplify their experience rather than being an experience itself. She also explains the importance of how ... Show More
15m 51s
Jul 2025
Scaling circular packaging beyond the buzz
<p>Diageo's global sustainability and innovation director Dave Lütkenhaus, talks with Ian Welsh about moving sustainable packaging from pilots to practical, scalable solutions. From refill trials to aluminium and fibre formats, they discuss circularity being redefined by real-wor ... Show More
16m 40s
Jun 2025
The Promises, Pitfalls, and Trade-offs of the Circular Economy
Most businesses are built on a linear model: take, make, and discard. But that norm is reaching its limits, and leaders are under pressure to find smarter, more sustainable ways to operate. Weslynne Ashton is a systems scientist and professor at the Illinois Institute of Technolo ... Show More
20m 36s
Dec 2023
SME's in the circular economy
Meet the businesses thriving in the circular economy, plus learn all about marketing from the best in the business.See omnystudio.com/listener for privacy information. 
38m 15s
Apr 2024
380. Hacking Human Psychology: Leveraging the IKEA Effect in Business (Refreshed Episode)
<p dir="ltr">In this episode of The Brainy Business podcast, host Melina Palmer delves into the concept of the IKEA effect, highlighting its influence on consumer behavior and business strategies. Drawing from real-life examples, Palmer emphasizes the significance of recognizing ... Show More
36m 19s
Oct 2025
Weekly podcast – What circular fashion can learn from tech and energy
<p></p> <p>This week: Barry McGeough, group vice president of innovation and strategy at AmeriCo Group, talks with Innovation Forum's Niamh Campbell to discuss why applied innovation will be key to tackling fashion’s waste crisis. From biotech to AI, they discuss how lessons from ... Show More
25m 44s
May 2025
#118: Sustainable Street Furniture for Joyful Public Spaces, with Furnitubes
This episode is a conversation with Catherine Barratt, Managing Director of Furnitubes. Furnitubes create modular street furniture that helps to bring communities together. In this episode we discuss how they are innovating with sustainable materials and manufacturing processes t ... Show More
46m 38s