logo
episode-header-image
Sep 2024
45m 29s

Persuasion - How To Sell Your Ideas - Ma...

Mark Pollard
About this episode

Maytê Carvalho won a special version of Brazil’s The Apprentice television show when she was 18 years old. People told her she was persuasive. They told her to write a book about it. 


But, first, Maytê decided to study persuasion and ended up getting a Master’s degree focusing on it. She also became a Research Fellow at the Berkeley Global Society.


Simultaneously, Maytê worked in the Grey Group and Accenture Song in São Paulo and TBWA\Chiat\Day in LA then CUBOCC in New York as their Chief Strategy and Growth Officer.


She’s just moved to LA and set up her own company.


We talk about all of this.


Here, you can find… 

Maytê: https://www.instagram.com/maytecarvalhos

Mark: http://www.instagram.com/markpollard

Sweathead: http://www.instagram.com/sweathead

Strategy classes and books: http://www.sweathead.com

Up next
Sep 25
Sydney Sweeney & American Eagle: Smart or Stupid Marketing?
Watch this on the new Sweathead YouTube channel:https://youtu.be/cqUmFaJ6Af4It's part of our new series Brains On Brands.Sydney Sweeney and American Eagle dropped one of the most talked-about ads of the year. In this video, we break down why the campaign is controversial what it ... Show More
50m 3s
Sep 6
How To Live A More Creative Life - Walk And Talk with Chris Do and Rakaa
Many thanks to Chris Do from The Futur and Rakaa from Dilated Peoples from this impromptu walk around Los Angeles. You can find them here:http://www.instagram.com/thechrisdohttp://www.instagram.com/therealrakaaCome to our annual conference -->The Sweathead Do-Together happens onl ... Show More
31m 1s
Aug 14
Travel Adventures Plus 5 Strategies From Australia and Asia - Sit and Talk
Follow along for the real-time version of these: http://www.instagram.com/markpollard 
58m 59s
Recommended Episodes
Aug 2024
702: How to Turn a Profit and Improve Lives in the World's Toughest Places (with Former McKinsey partner, Viva Ona Bartkus)
Welcome to an interview with the coauthor of Business on the Edge: How to Turn a Profit and Improve Lives in the World’s Toughest Places, Viva Ona Bartkus. In this book, they argue that by entering markets in the world’s frontline regions—areas stuck in cycles of violence and ext ... Show More
48m 38s
Jan 2025
Millionaire Diaries: From Land Deals to Hollywood: How Anita Verma-Lallian Built a $1.5 Billion Empire
Welcome to Millionaire Diaries, where Sim chats with millionaires from the Girls That Invest community to uncover the secrets behind their success! Get ready to dive into their stories as they reveal how they turned their dreams into millions. From childhood influences to career ... Show More
34m 25s
Apr 2021
Daring to challenge your status-quo | Tom Libelt | Leadership Activators Global Edition #12
Tom Libelt learned from a young age how to sell and negotiate business by getting haggled by Russian vendors. His family moved from Poland to the US to escape communism, and his parents took any job they could to survive. Seeing all this as a young man motivated him to never want ... Show More
54m 57s
Sep 2024
Kate Cronin (Moderna) | Pioneering Biotech Company and their Software of Life
Fall means it's time for your annual flu and Covid shots! So, this week on The CMO Podcast, Jim welcomes Kate Cronin, the Chief Brand Officer for Moderna, the 14-year-old pioneering biotech company. Moderna achieved nearly instant awareness and fame in 2020, when it received the ... Show More
54m 15s
May 2020
Turning a dream into a business reality | Dora and Majid Houkayem | Leadership Activators Beirut Edition #6
Long before Dora and Majid met, Majid had left school at the age of 12. His first job was to carry jugs of water to the construction site next to his parents' home, where the workers were spending long days under the burning summer sun. Several years later, he became a sous-chef ... Show More
34m 45s
Aug 2019
Yung Pueblo - Self-Love: How To Go Inwards And Truly Heal Your Soul
Diego Perez is the meditator, writer, and speaker known as Yung Pueblo.Originally from Ecuador, he moved to Boston as a child and soon became involved in activism, campaigning for personal liberation. Watch the full episode here:https://londonreal.tv/e/yung-pueblo/ Hi it’s Brian ... Show More
2h 8m
Sep 21
COPYWRITER 095: How to become an influencer with Australia's leading Talent Agency Founder, Kat Moses
Would you like to become an influencer? Would you like a step-by-step playbook for how to get that career up and running? If you’ve ever wanted to monetise your passions and turn your knowledge into profit, this is the episode for you. Kat Moses is the founder of MGMT, one of Aus ... Show More
1h 6m
Aug 2024
44. Strategic Team Building With Christine Marchesiello
Christine Marchesiello's team of only five agents sells 160+ units/year, resulting in $70-$100 million in volume. How are they so effective and productive? Christine joins the show to talk us through her magic formula for strategic team building.We discuss getting the first h ... Show More
41m 1s
May 2024
The rise of virtual assistants with Dani Burt
Brittany Budd is the Content Queen. As a mindset and business coach she is ready to help take women entrepreneurs to the next level. The Get Booked, Go Viral, Get Rich podcast is focused on teaching entrepreneurs how to create content that is compelling and converts. In this epis ... Show More
19m 49s
Apr 2021
007: From 100 Units to British Vogue: How Erin Schmidt Launched Her Own Luxury Skincare Range
As someone who had dabbled in the entrepreneurial space before, Erin knew she wanted to launch an ecommerce business but needed help. Based in California, Erin decided to launch her own clean skincare range named Bella Vida Santa Barbara. In this episode of From Zero To Foundr, M ... Show More
42m 5s