SPI 813: How Far Should You Niche Down? ...

MM #005 Many of us try to act like the sage on the stage or appear super buttoned up and polished. We worry our content's not good enough because it doesn't look professional. But the reality is that the more we aim for picture-perfect, the less relatable we become. And then we w ... Show More

AL #022 If you're just starting out, you likely haven't grown much of an email list or a big following on socials. Figuring out which to build first can feel like a chicken-and-egg kind of thing. So what do you do? I'll be honest with you. Social media has always been a struggle ... Show More

#953 Pat is back with an update! From buying an 8,000-square-foot building in San Diego and turning it into a full-on film studio to possibly partnering with Tom Brady's card shop, big things are happening at Deep Pocket Monster! It hasn't even been that long since I took over SP ... Show More

To niche or not to niche, that is the question often debated on the internet. My vote is to niche and better yet, niche to bring in the most profit in your business. In today's episode, I dive into the power of niching down and how having a clear idea of your target audience will ... Show More

Welcome back to another episode of The Influencer Podcast! Today, I’m bringing you a sneak peek into a recent strategic session I conducted with some amazing women, where we went deep into uncovering the secrets of building a powerful personal brand. Let me tell you, these insigh ... Show More

In today’s episode, I’m so excited to share a segment from my guest appearance on the Insight Out podcast, hosted by the incredible Billy Samoa Saleebey, where I share insights from my own journey with my product business, Cuffs Couture, to help you hone in on the foundational pi ... Show More

<p>In this episode, you'll learn from an entrepreneur who built her business from a personal need by creating stylish blue light glasses that merge fashion with function. Klassy Network since expanded to clothing and accessories. </p><p>For more on Klassy Network and show notes: ... Show More

Making money from a hobby takes a lot of work — and strategy. In this episode, host Ruth Tam gets some advice from independent business owners and financial experts about how to make it work. See pcm.adswizz.com for information about our collection and use of personal data for sp ... Show More

Why do people always say 'the riches are in the niches'? It's all about the power of specialization, my friend. By focusing on a specific market or industry, you can tap into a highly targeted customer base and charge premium prices for your specialized products and services. And ... Show More

<p>You'll learn from an entrepreneur on how she built a business to reach the first six-figure mark by having authentic conversations with her audience. Tailored Beauty sells quality ingredient beauty products that are safe for all ages. </p><p>For more on Tailored Beauty and sho ... Show More