Welcome to another episode of the Natural Born Leader Podcast! In today’s episode, I dive into a bold new strategy for scaling our business by focusing on building relationships with new customers before upselling them to higher-value clients. I’m testing this approach with a goal of acquiring over a thousand new customers this month alone. It’s a risky move, requiring significant resources, but the potential long-term payoff could be game-changing. Tune in to hear how this strategy is unfolding and the lessons I’m learning along the way.
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