logo
episode-header-image
Aug 2024
53m 50s

The Truth About Beauty Product Developme...

Jennifer Sullivan & Jessica Matlin
About this episode

We’re getting into the not-so-glamorous details of building a beauty business with Maria Hatzistefanis, the founder & CEO of Rodial and Nip + Fab. We talk about contact manufacturing vs. white labeling, cost of goods, supply-chain issues, how to grow a brand without investors, and why there are so many celebrity lines. Plus: The surprising secret to creating a beauty product that goes viral. Whether you work in the industry, are thinking of starting a brand, or just want to know what happens behind the scenes, you’ll learn something new from this revealing interview. 


Become a member at https://plus.acast.com/s/fatmascara.



Hosted on Acast. See acast.com/privacy for more information.

Up next
May 2025
Ep. 580: Bye for Now
Jenn & Jess take a look back at some of the best moments in Fat Mascara history. We share stories about our celebrity guests, memorable moments from the past 10 years, shout outs to the super fans (you know who you are!), favorite interviews, bloopers, and more. We also give a hu ... Show More
46m 37s
May 2025
Everybody Loves This Caroline Hirons Interview
This classic from the FM archives is our most popular interview ever. In it, skincare expert Caroline Hirons explains the right order to apply products and tells us how she really feels about “clean” beauty, INCI lists, the Environmental Working Group (EWG), the beauty-industry p ... Show More
29m 43s
May 2025
Ep. 579: What’s In Our Bags, Big News & The Week in Beauty
In this special episode, Jenn & Jess discuss big podcast changes ahead and then unpack their bags, in a segment sponsored by Maybelline New York and Acast Creative. We also have Gen Z (Fat Mascara’s intern, Lexi) talking beauty with Gen Alpha (11-year-old Nyah) and thoughts about ... Show More
46m 48s
Recommended Episodes
Jan 2025
25 Years of Rodial: Revolutionizing Skincare and Complexion Innovation with Founder Maria Hatzistefanis
Rodial is a luxury beauty brand founded by Maria Hatzistefanis in 1999, a London-based entrepreneur and bestselling author. Driven by a vision to create targeted, results-driven products, she identified a gap in the market for skincare solutions that deliver both instant and long ... Show More
51m 33s
Jul 2024
Vennette Ho on the Future of Beauty M&A
2024 has the potential to be a dynamic year for dealmaking in beauty, as brands including Makeup by Mario, Kosas, Merit and even Selena Gomez’s Rare Beauty begin exploring their strategic options. But strategic buyers and private equity firms are also adopting more selective acqu ... Show More
16m 16s
Aug 2024
Building Your Hair Ritual With Dianna Cohen, Founder of Crown Affair
Crown Affair, founded by Dianna Cohen, is a modern haircare brand that emphasizes the importance of ritual in personal care. The brand is known for its handcrafted tools and clean, effective formulas, designed to not only enhance the health of your hair but also transform your re ... Show More
59m 56s
Sep 29
Julie Wainwright: Getting Real Real About Building a Billion-Dollar Business
Julie Wainwright is the visionary founder and past CEO of The RealReal, the luxury resale giant that disrupted the fashion industry and redefined what it means to build a billion-dollar brand. In her new book, Time to Get Real: How I Built a Billion Dollar Business that Rocked th ... Show More
1h 16m
Sep 2024
Anisa Beauty: Elevate Your Beauty Routine with The Most Innovative, Responsibly Crafted Brushes with Founder Anisa Telwar
Anisa Beauty is revolutionizing the makeup tool industry with innovative, high-quality brushes that enhance product performance while prioritizing sustainability. Founded by Anisa Telwar Kaicker, the brand owns and operates its manufacturing facilities, ensuring complete control ... Show More
54m 13s
Oct 2022
TA3: Going Viral on Tik-Tok with Founder and CEO Leila Shams
Even after failing out of design school, TA3 Founder and CEO, Leila Shams, still felt called to a career in the fashion industry. While designing for top brands in New York City, she created her own celebrity-loved label which eventually led her to launch TA3 and her mega sculpti ... Show More
1h 2m
Nov 2024
How Tibo Sold over $10M in SaaS Products by Breaking All the Rules of Traditional Product Building
As I’ve often said, PMs and aspiring PMs can learn a lot from the scrappy, relentless mindset of solopreneurs and indie hackers. Today’s episode is a masterclass in just that.In this podcast, he pulls back the curtain on rapid product validation, the perils of building on third-p ... Show More
1h 51m
Sep 15
Rodan + Fields: Leading the #1 Female Dermatologist-Founded Skincare Brand With Anncy Rowe
Since joining Rodan + Fields, Anncy Rowe, Chief Commercial Officer, has transformed how the brand connects with consumers, leading marketing, sales, digital, and ecommerce with a fresh, strategic vision. With over a decade of experience at Maybelline and Lancôme, she brings unmat ... Show More
51m 16s
Aug 2024
408. How Maria Hatzistefanis, Founder of Rodial, Built a 9 Figure Viral Skincare Brand from Scratch
Sit down with Natalie and Maria Hatzistefanis - bestselling author + founder of Rodial - to talk building a viral brand, influencer marketing, motherhood, and all things business growth. Maria shares the full behind-the-scenes stories of how she collaborated with Kylie Jenner, ge ... Show More
1h 14m
Nov 2024
Skincare Made Simple with Danielle Nadick Levy, Co-Founder and CEO of Facile
Danielle is a powerhouse business strategist, visionary brand builder, and self-proclaimed beauty enthusiast. Partnering with her co-founder, the renowned Dr. Nancy Samolitis, she brought Facile to life—a brand rooted in making skincare effortless and accessible for everyone.Insp ... Show More
44m 54s