Michelle Feeney is responsible for catapulting brands like Creme De La Mer, MAC, and St.Tropez to cult-favorite status. In 2017, she launched her own vegan, cruelty-free, and sustainable fragrance brand Floral Street.
Yesterday
The Retail Strategy That Lets Us Compete With Home Depot (Inventory Advice)
<p>Matthew Burrows didn't start Plant Material with a big budget, but through strategic inventory management and real-time tracking, he's built a three-location business growing 50% year-over-year. Today, the business competes against giants like Home Depot and Lowe's, taking pri ... Show More
29m 5s
Nov 18
How I Made $1 Million In 1Hour After Our Worst Year In Business
<p>SET Active founder, Lindsey Carter has nailed a well-timed, high in demand, product drop. Now the team sells out millions worth of products in the matter of hours. In just seven years, she's built a celebrity-loved athletic wear brand that generates $1 million in under an hour ... Show More
40m 2s
Mar 2023
Changing the world of perfumery with Jessica Tate and Jade McAndrew of Lore Perfumery
<p>Lore Perfumery is a beautiful and inclusive perfume brand that aims to make the perfume shopping experience fun and engaging for everyone. In this episode, Fiona interviews Jess and Jade, founders of Lore Perfumery. They share their journey from coworkers to business partners, ... Show More
57m 34s
Apr 2021
123 - Interview With Luxury Marketing Expert Michelle Peranteau
<p>In episode #123, I chat with Michelle Peranteau, a marketing and brand strategist for luxury brands. Throughout her impressive career working with luxury and jewelry brands, Michelle has built her experience and expertise in all aspects of consumer brand and omni-channel marke ... Show More
42m 36s
Nov 2021
Bringing Big Beauty Savvy to Her Own Brand with Courtney Baber, Co-founder of The Route Beauty
<p>Through time, some of the strongest relationships have led to the biggest successes. Cory and Shawn from Boy Meets World were a dynamic duo, Turk and JD from the television show Scrubs are the traditional sitcom-bromance most friends envy. But what happens when friends become ... Show More
38m 16s
Jul 2023
Why Brand Marketing Still Matters
<p><em>What do Poolside FM and Isamaya Beauty have in common? Their founders have created brands with unique yet relatable identities.</em></p><br><p><strong>Background: </strong></p><br><p>Isamaya Ffrench, makeup artist and founder of Isamaya Beauty, and Marty Bell, co-foun ... Show More
22m 56s
May 2021
358: Pro-Product vs. Pro-Marketing: How Heidi Zak of ThirdLove Faced Off With Victoria’s Secret
Quitting her promising job at Google, Heidi Zak decided to take the plunge and launch ThirdLove, an ecommerce brand for women’s underwear. Today, thanks to Zak’s masterful approach to scaling, ThirdLove is the third biggest ecommerce lingerie brand in America with no signs of slo ... Show More
54m 41s