Mar 1
On the Spot: Rocket Mortgage and other post Super Bowl rants
It's planners talking brands they've never worked on. I'm joined this month by Emily Garvey, Head of Strategy at Zulu Alpha Kilo, NYC, and Caitlin Cody, EVP, Group Strategy Director at BBDO, Chicago. As always, balancing our opinions with facts are Tracksuit's Matthew Herbert and ... Show More
50 m
Feb 22
The new book that makes the business case for creative effectiveness
The Effies and System1 have released The Creative Dividend. The book introduces tools to help marketers defend investment, improve work, and make advertising a more dependable driver of business growth. I talk with Effie CEO, Traci Alford, Effie CMO, Juliet Haygarth and System1 S ... Show More
40m 36s
Aug 2023
#226: Training Analysts to be Curious and Use Business Context with MaryBeth Maskovas
<p><span style="font-weight: 400;">We were curious about… curiosity. We know it's a critical trait for analysts, but is it an innate characteristic, a teachable skill, or some combination of both? We were curious. How can the breadth and depth of a candidate's curiosity be assess ... Show More
58m 3s
Nov 2022
MBA interview advice, part 2 of 2: B-Schooled episode 135 (replay)
Our host Erika is joined once again by former Kellogg admissions director Beth Tidmarsh for a discussion specifically about behavioral MBA interviews (i.e., "Tell me about a time when..." questions). They cover the types of behavioral questions candidates can expect, advice on ho ... Show More
17m 41s
Jun 2025
CEO Pay Gaps, Should I Quit My Job to Start My Own Business? and Why Community Colleges Matter
In today’s episode, Scott tackles America’s widening income gap and what it reveals about our priorities. He offers perspective to a 20-something weighing comfort vs. ambition, and wraps with a big-picture take on the overlooked value of community colleges. Want to be featured in ... Show More
21m 27s
Aug 2024
Was JD Vance Right About Childless Cat Ladies? - Konstantin Kisin
Understandably, the resurfacing of these comments has led to uproar in the media and fierce debate online. I say “understandably” because his comments were crude and lacked the nuance required to properly discuss such contentious and, in my view, important issues. Why they are co ... Show More
6m 54s
May 2023
Office Hours: What’s Going On in the Retail Sector, The Future of AI-driven Mental Health Care, and How Can I Help My Child to Become a Great Storyteller?
Scott gives his thoughts on the current state of the retail industry, specifically how they can reevaluate their investments in technology. He then speaks about how AI is impacting the mental health space. He wraps up with a discussion on storytelling.
Music: https://www.davidcut ... Show More
23m 26s
Jul 2025
How to Move the Needle: Integrity, Fundamentals, and Innovation
This episode brought to you by our Sales Logic Expert Exchange with Mike Weinberg. Join Mark and Meridith as Mike shares his personal journey and reminds us that sales is more than a job—it's a key driver of the economy, offering both freedom and fun. With the sales world reshape ... Show More
39 m
Today it's voices of the research industry on why they feel pre-testing is useful. Some strong, supportive points are made and some glaring gaps are identified. I hope the conversation is helpful for those considering what's right for their campaigns. My advice? Ask granular questions and experience the process first-hand. Thanks to Jon and Pedr for particip ... Show More
<p class="MsoNormal">In this episode of the ifa podcast, host Maja Garaca Djurdjevic is joined by <span style= "font-family: arial, sans-serif;">Sarah Abood, the CEO of the Financial Planning Association (FPA).</span></p> <p class="MsoNormal">Ms Abood joins Maja to discuss the fi ... Show More
