Brian Collie, BCG’s global leader for the automotive and mobility sector, explains that price and range anxiety remain as barriers to adoption of electric vehicles. Even so, recent BCG research in the US found that nearly 40% of surveyed consumers are considering a switch to electric for their next vehicle. To tap into that demand, manufacturers need to lowe ... Show More
Nov 19
What Sweatpants Can Teach Us about Generational Differences and Segmentation
<p>Consumer companies are facing a new reality: demand is maturing, competition is intensifying, and generational preferences are diverging. Justin Vincent, part of BCG’s leadership team for consumer and fashion, explains how businesses can avoid fading into the ba ... Show More
21m 38s
Nov 5
What’s Next in Medtech Matters to Us All
Medtech is a $900 billion industry transforming how we treat, diagnose, and prevent disease—but its innovation engine is slowing. Vikram Aggarwal, global leader of BCG’s medical technology work, explains what’s behind the slowdown and how leaders can rethink regulation, software, ... Show More
20m 16s