logo
episode-header-image
May 2024
1h 2m

A Glimpse Behind the SERPtains: Google S...

Cypress North
About this episode
tail spinning
Up next
Aug 3
Read the Sign 🪧… Google Lets Advertisers Add AI Label to Content
This week on Marketing O’Clock: With Google’s newly rolled-out AI content label update, advertisers can directly add text or visual labels, or turn on a new AI label setting across platforms. Plus, Google’s Platform Properties tool is live globally. Visit us at - https://marketin ... Show More
1h 14m
Jul 27
Billions of AI Search Clicks (and Billions of Distractions?)
Google’s AI Search Is Sending "Billions of Clicks", But Is This Metric Accurately Highlighting Its “Success”? | EP. 443This week on Marketing O’Clock: While Google celebrates AI Search sending billions of clicks to “websites” every week, other sources are highlighting some proble ... Show More
1h 5m
Jul 20
Let’s Get Ready To Battle ⚔️… Google Ad’s Bidding Update Stirs Up Marketers
This week on Marketing O’Clock: Google Ads’ August bidding update is causing tension in the marketing world and leaving clarification to be desired. Plus, for Google Image Search’s 25th anniversary, Google changed its homepage from a clean image search box to a gallery.Visit us a ... Show More
1h 10m
Recommended Episodes
May 2024
Google Algorithm Leak: Why So Many SEOs Have Suffered
<p>E329: Yesterday's Google Algorithm Leak showed why so many SEOs, webmasters, and marketers have suffered.</p> <p>Here are my takeaways after having 24 hours to think about the absolute information bomb dropped into the digital marketing community yesterday.</p> <p>0:00 Biggest ... Show More
15m 57s
Jun 2024
Google DROPS AI Overviews to Just 15% of Searches
tail spinning
1h 3m
May 2024
Google Algorithm Leak: 14,000 Google Search Ranking Factors in Google's Biggest Leak Ever
<p>E328: Google's algorithm leaked! 14,014 Google API features shared in their biggest leak ever.</p> <p>Here is what has been learned from the leak and how it happened.</p> <p>People mentioned in the show: Rand Fishkin of SparkToro and Moz, Mike King of iPullRank, and Charles Fl ... Show More
34m 35s
Sep 2024
The Google Leak Revealed These 7 Things That Will Affect Your SEO
<p>E424: The Google Algorithm Leak back in May revealed so much about the actual way Google works. Not how the representatives said it should work - but how it <strong>actually</strong> works.</p> <p>Revisiting the Leak months later, these are 7 of the most notable takeaways.</p> ... Show More
17m 27s
May 2024
Damage Done
<p><span>What&#39;s next for the relationship between Google and the marketing industry after a huge leak exposes Google&#39;s SEO secrets. The news is not good for brands that rely on Facebook for traffic. Instagram is adding its strongest mute button yet. And another Google too ... Show More
13m 42s
Jul 2023
Did Google "Steal" AI Content? Thoughts on the SGE, a Viral FB Post & 2 Weird Niche Sites
tail spinning
1h 3m
Jan 2023
1,900+ Search Engine Ranking Factors Leaked Online
<p><span>What can marketers learn about the massive leak of search engine ranking factors... The TikTok trend e-commerce merchants hate... Instagram&#39;s founders are building a new social media app... The industry holds its breath for Meta&#39;s Q4 results... and PayPal launche ... Show More
12m 26s
Apr 2025
Sharing Isn't Just Caring
<p>Here is your wrap-up of the last week in the digital marketing space.</p><p>This week: Shares are the new likes, Meta admits engagement is slipping, Google backpedals on cookies, Threads ads get the side-eye, AI is eating your clicks, and on X... drag Elon, lose reach.</p><p>. ... Show More
14m 28s
Dec 2021
Did You Just Hack Your Brand's Own Website for SEO Juice?
<p><span>The market for backlinks is getting criminal... Marketers are unimpressed by the third-party cookie replacements... Has Google finally solved the biggest problem with local SEO? And YouTube&#39;s updates are a welcome addition for brand managers on the go.</span></p><p>< ... Show More
7m 34s
Feb 2023
Their Is No Mistake In This Title.
<p><span>The secret engagement hack that&#39;s very counterintuitive. Google&#39;s ad revenue is down, while Amazon&#39;s is up. Did Bing accidentally leak its new AI-powered search engine? Twitter&#39;s company verification will cost your brand thousands. And how one brand is tu ... Show More
15m 13s
Listen to millions of songs and podcasts on Anghami