It’s the 90s. College football’s a hot mess of untapped profit potential. But two TV execs have an answer. It’s called the Bowl Championship Series and it’ll ignite a rush for the big bucks.Listen to Business Wars on the Wondery App or wherever you get your podcasts. Experience all episodes ad-free and be the first to binge the newest season. Unlock exclusiv ... Show More
Mar 2022
How NCAA athletes are navigating the Wild West of "NIL" deals
In the first episode of Fast Company's new podcast Creative Control, host KC Ifeanyi dives into the tangled history of the NCAA and collegiate athletes being able to earn money from their name, image, and likeness. The new policy has been a long time coming for athletes in the NC ... Show More
22m 27s
