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May 2024
25m 27s

The persuasive power of profanity

Phill Agnew
About this episode

Warning. This episode contains explicit language. 

In 2018, KFC told the world they FCK’d up. Today on Nudge, Professor Moore shares the science behind swearing and reveals if swearing in ads helps or hinders a brand.


Access the bonus episode here: https://nudge.ck.page/e1bed9bc16

Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list


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