logo
episode-header-image
Apr 2024
21m 28s

12: How do you measure the impact of inn...

PwC Belgium
About this episode

Recently, Antwerp Management School published a new study about measuring and reporting on corporate innovation, as well as balancing the relationships with C-Level.

During this podcast, Elise Carton (PwC) and Robin De Cock (AMS) dive deeper into the challenges related to measuring and reporting on innovation, and walk you through the different steps to establish a KPI framework set up for success. 

Up next
Jun 2025
15: PwC delivers analysis of real-time data and trends with Trensition
Just about every company struggles to stay on top of what’s happening in our fast-changing world. Especially the trends and events that may impact the firm or influence its business. Many look for support from decision intelligence platforms; AI platforms that can help perform re ... Show More
20m 54s
Mar 2025
14: CV Barometer: closing the innovation gap
The 4th corporate venturing barometer is out! The results show a major gap between corporates wanting to collaborate with startups and those who actually do. It seems that something is holding corporate's back from reaching out to startups... What is it? And how can we close ... Show More
25m 28s
May 2024
13: How should Corporate Venturing & Innovation Leaders interact with and involve C-level when it comes to innovation and startup collaborations?
Recently, Antwerp Management School published a new study about measuring and reporting on corporate innovation, as well as balancing the relationships with C-Level.During this podcast, Elise Carton (PwC) and Robin De Cock (AMS) explore best practices and lessons learned on findi ... Show More
22m 18s
Recommended Episodes
Feb 2025
Turn Your Supply Chain into an Innovation Engine
Imagine a company that, in a matter of weeks, can develop, prototype, build, and deliver innovative products. That’s exactly what Haier, one of the world’s largest home appliance manufacturers, achieved in 2019. When the city of Wuhan urgently needed mobile isolation wards to cur ... Show More
25m 29s
Oct 2024
Collaboration to drive progress on food value chain transformation: a how-to guide
Niklas Wallsargård, CEO of agri-sector business Improvin', talks with Innovation Forum's Ian Welsh about how agri-food companies can measure, report and reduce greenhouse gas emissions and biodiversity impact of their value chain. They discuss how to best engage with value chain ... Show More
13m 16s
Aug 2024
Case Study: The Secret to Profitably Scaling Your Product Line Without Going Broke
In this episode, you’re invited behind the scenes of a real-world marketing case study, revealing the strategies and decisions that led to both success and setbacks. From the importance of Marketing Performance Indicators (MPIs) to the challenges of balancing product diversificat ... Show More
1h 5m
Oct 2023
200 - LIVE at Harvard Business School: Startup Marketing Strategies
Join Daniel and his guests, Ari Murray (VP of Growth at Sharma Brands), and Tamara Grominisky (Founder of PMM Camper), as they dive into a wide range of marketing topics on this live 200th recording of the Marketing Millennials filmed at the Harvard Business School Marketing Club ... Show More
1h 6m
Mar 2024
Live In Boca Raton with Lee Hodgkinson (Tadawul Saudi), Isabelle Girolami (LCH Limited), and Mark Beeston (Illuminate Financial)
In this special episode of the Innovators' Exchange podcast, recorded during the Futures Industry Association Conference in Boca Raton, Florida, Hiten interviews three guests: Lee Hodgkinson, Chief Strategy Officer at Tadawul Saudi; Isabelle Girolami, CEO of LCH Limited; and Mark ... Show More
47m 27s
Jul 2024
How Sodexo’s CEO Manages Global Strategy Across 50 Countries
As the chair and CEO of Sodexo, the France-based food services and facilities management company, Sophie Bellon leads one of the largest employers in the world, with front-line workers in nearly 50 countries. Managing that workforce—and the supply chains that enable them to do th ... Show More
31m 19s
Dec 2024
Conference Catch-Up: BIO-Europe 2024
Biopharma is evolving through collaboration, early-phase deal-making and innovation in precision medicine and AI. At BIO-Europe, Norstella's subject matter experts explored key trends shaping the industry, from market access strategies to sustaining growth through partnerships. I ... Show More
19m 41s
Apr 2025
The 6 Forces of Failure—and How to Protect Your Company from Them
What can failures like Harley-Davidson Cologne or Cheetos Lip Balm teach us about success? Sean Jacobsohn, partner at Norwest Venture Partners and founder of the Failure Museum, takes us on a tour of notable product failures, sharing insights into why they failed and the lessons ... Show More
8m 53s
Jul 2024
Executive View Of Marketplace Marketing Measurement
VP of Growth & Analytics at Indeed, Jed Clevenger, delves into the world of marketplace marketing measurement. Unveiling the importance of understanding competitive intelligence and marketing strategies, Jed sheds light on how analyzing competitors can enhance your marketing busi ... Show More
17m 1s
Sep 2024
A look at the technology trends that matter most
Innovation and interest in the tech sector remain strong, despite market challenges and dips in investment. On this episode of The McKinsey Podcast, McKinsey technology experts Lareina Yee and Roger Roberts share findings from the McKinsey Technology Trends Outlook 2024 report. T ... Show More
23m 51s