Why Education Needs A Rebrand

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the brand power of retail pop-ups. Discover how leveraging pop-up stores can enhance brand visibility and customer engagement in the retail space. Chris shares insights on creating unique experiences and driving ... Show More

Director of Brand Marketing at Shopify, Chris Schmicker, delves into the innovative "Retail Grammys" program that significantly boosted brand affinity. By recognizing outstanding achievements in retail, Shopify's program not only celebrates success but also fosters a sense of com ... Show More

Director of Marketing at Gaming Laboratories International, April Augustine, delves into the world of gaming, wagering, and lottery industries. She shares insights on how GLI delivers top-notch land-based, lottery, and iGaming testing services across six continents. Show NotesCon ... Show More

In this episode of the Maxwell Leadership Executive Podcast, hosts Perry Holley and Chris Goede delve into the dynamics of leading multi-generational teams, with a focus on Gen Z. They challenge the stereotype of Gen Z as unmotivated, exploring the factors that influence their en ... Show More

<p>No two generations are ever the same, but there has never been a generation that has demanded so much of a marketing department’s attention quite like Generation Z. On this episode of Marketing Trends, Kamal Bhandal, the Vice President of Global Marketing and Consumer Marketin ... Show More

Would you rather stay in your current job until you retire, or change jobs every year? Researcher Amanda Schneider says Gen Z's answer to this question says a lot about the evolving workplace. Sharing data-driven insights on the young workforce, she debunks common misconceptions ... Show More

<p>28 MINUTES OF FIRE. Another episode of the call-in showwwwwwww and we go hard. In this one we tackle building platforms around influencer marketing, strategies for personal brands, and some tweaks the education system so desperately needs. </p> 

Scott takes a question on why opening physical stores can be a powerful branding move — even for a tech company like Amazon. He then shares his thoughts on why universities with big brands need to let in more students, not fewer, and reflects on his dos and don'ts of fatherhood. ... Show More

Propel America CEO Chad Rountree on rethinking the high school-to-career transition to meet the needs of low-income students, colleges, and employers. 

In this episode of the Maxwell Leadership Executive Podcast, hosts Perry Holley and Chris Goede discuss the unique characteristics and expectations of Generation Z in the workplace. They explore how leaders can effectively engage and influence this generation, emphasizing the imp ... Show More

In this interesting episode, I speak to Nisheeth Pathak (Co-Founder and CEO of WeSoar - a workforce engagement and people analytics startup) about why people are less engaged in the workplace nowadays and how different generations have different beliefs about work. We specificall ... Show More

Scott answers a question about why Peloton hired McKinsey, a company embroiled in its own troubles. He then shares his take on Arizona State’s global education initiative that aims to enroll 100 million students by 2030, and offers his thoughts on how the great resignation will i ... Show More