Today, we'll help you pick your startup's first customer segment. This decision dooms a huge percentage of first time entrepreneurs - if you don't understand what the job of your first customer segment is, you'll likely pick a customer incapable of doing it. Your first customer has a unique responsibility that no other customer will have - you need to choose ... Show More
Mar 2024
How To Find Your First Customers
You've built a product, but how do you take it to market? And who even wants it? To answer that, we've set up a unique call between an entrepreneur and an expert. Birna Dröfn Birgisdóttir built a brainstorming tool called Bulby, and is now ready to take it to market — but isn't s ... Show More
34m 3s
Mar 2019
The Four People Every Startup Needs
<p class="p1">People overthink their businesses - who they hire, how they market and what they spend their money on.</p> <p class="p1">If you're a start-up, I firmly believe you can make real noise with a small, scrappy team of three or four people. You just have to know what you ... Show More
8m 9s
<p><img src="https://100mba.net/wp-content/uploads/2016/10/MBA785.jpg" alt="mba785" width="1200" height="628" /></p>
<p>You’re ready to start an independent business, but deciding what kind can be incredibly tough! Today’s listener Q&A brings us the first question every entrepren ... Show More