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Mar 2024
35m 40s

The Marketing Mistake That Could End Sta...

Hubspot Media
About this episode
Ep 212 Why do major corporations need CMO’s in these changing times? Kipp and Kieran dissect the marketing faux pas that could spell disaster for even titans like Starbucks. Kipp and Kieran dive into why it’s so important to have a centralized marketing team. Learn more on the essential role of craftsmanship, expertise over regional knowledge, the perils o ... Show More
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The AI Stack That Makes Our Product Marketing 10x Faster
Want our Product Marketing team's AI stack (live interview + prompts)? Get it here: https://clickhubspot.com/ekg Ep. 342 How can you build a robust ideal customer profile with A ? Kipp, Kieran, and Rachel Leist (VP of Marketing for HubSpot) dive into how AI is making product mark ... Show More
40m 16s
Jul 8
This FREE AI Video Tool Makes Ads Faster & Better Than You
Want the ultimate list of 40+ AI tools (including AI video tools)? Get it here: https://clickhubspot.com/fvb Ep. 341 Did you know most AI video tools are still better at creating 6-8 second clips, than full-length ads? Kipp dives into the latest in AI video, sharing hands-on expe ... Show More
10m 17s
Jul 1
The Great Content Collapse
Ep. 340 Did you know that for every 18 pages Google scrapes from content publishers today, they now send back just one visit—down from two pages per visit a decade ago? Kieran dives into the “great content collapse” and what the changing landscape of AI-powered search means for t ... Show More
16m 27s
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