logo
episode-header-image
Mar 2024
9m 50s

SEO is Dead. Long Live TEO.

TOD MAFFIN
About this episode

As Google battles AI spam in a fight for its relevancy, will TikTok’s pushes in Search topple the King? Also: Is this the end of "being real"? YouTube adds more disclosure requirements. And LinkedIn decides what is business users really want... is to play cheap mobile games.


📰 Get our free daily newsletter

📈 Advertising: Reach Thousands of Marketing Decision-Makers

🌍 Follow us on social media or contact us


Links to all of today’s stories here


Listen to NerdWallet’s Smart Money podcast on your favorite podcast app. “Future You” will thank you.

 

GO PREMIUM!

Get these exclusive benefits when you upgrade:

✅ Listen ad-free

✅ Back catalog of 20+ marketing science interviews

✅ Get the show earlier than the free version

✅ “Skip to story” audio chapters

✅ Member-only monthly livestreams with Tod

And a lot more! Check it out: todayindigital.com/premium


✨ Already Premium? Update Credit Card Cancel


MORE

🆘 Need help with your social media? Check us out: engageQ digital

📞 Need marketing advice? Leave us a voicemail and we’ll get an expert to help you free!

🤝 Our Slack

Review us


UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Google Ads for Beginners with Jyll Saskin Gales

Foxwell Slack Group and Courses

Some links in these show notes may provide affiliate revenue to us.


Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.



Our Sponsors:
* Check out Miro and use my code PODCAST for a great deal: https://miro.com/
* Check out NerdWallet: https://www.nerdwallet.com/h/smart-money-podcast/podcast-home


Privacy & Opt-Out: https://redcircle.com/privacy
Up next
May 14
The End.
The final episode.Privacy & Opt-Out: https://redcircle.com/privacy 
6m 9s
May 9
Everything Everywhere All Ads at Once
Here is your wrap-up of the last week in the digital marketing space..📰 Get our free daily newsletter🆘 Need help with your social media? Check us out: engageQ digital.UPGRADE YOUR SKILLSGoogle Ads for Beginners with Jyll Saskin GalesInside Google Ads: Advanced with Jyll Saskin ... Show More
15m 6s
May 2
May 2, 2025
Here is your wrap-up of the last week in the digital marketing space..📰 Get our free daily newsletter🆘 Need help with your social media? Check us out: engageQ digital.UPGRADE YOUR SKILLSGoogle Ads for Beginners with Jyll Saskin GalesInside Google Ads: Advanced with Jyll Saskin ... Show More
9m 46s
Recommended Episodes
Jun 2024
Marketing Expert Reveals Secret For Building an Audience That Buys | Seth Godin
#90 How can you transform your marketing approach to create meaningful connections and lasting impact? In this episode, Seth Godin shares his wisdom on redefining marketing, emphasizing the importance of empathy, understanding customer needs, and leveraging AI as a supportive too ... Show More
57m 50s
Jan 2024
Deep Focus Music To Improve Concentration - Improve Focus Study Motivation And Productivity
Deep focus is necessarily required for concentration that will eventually increases the productivity. If you know someone who could use this, share it with them! -- ⚠️ TRENDING on SUBSTACK ⚠️  USE THIS LINK TO JOIN MOTIVATION HUB  for 50% OFF (discount limited to first 500) -- Un ... Show More
2h 44m
Feb 2024
What is Domino Effect | Explained in 2 min
A domino effect or chain reaction is the cumulative effect produced when one event sets off a chain of similar events. -- About this episode -- OTHER PODCASTS IN OUR NETWORK 🕯️ RELIGION & SPIRITUALITY 🧑🏿‍ SOCIETY & CULTURE 👔 BUSINESS ⚠️ WORLD NEWS 😂 COMEDY 🎭 ARTS 🎹 MUSIC � ... Show More
2m 22s
May 2024
260 - The Marketing Funnel is Dead, Use This Instead, with Ashley Faus of Atlassian
The funnel is dead, use the playground instead. Have I lost my mind— or has my latest guest finally convinced me to put the marketing funnel to eternal rest?Ashley Faus, Head of Lifecycle Marketing at Atlassian and author of numerous published articles on TIME, Forbes, Marketing ... Show More
43m 18s
Feb 2024
What is Social Comparison Theory | Explained in 2 min
Social comparison theory centres on the belief that there is a drive within individuals to gain accurate self-evaluation. -- About this episode -- OTHER PODCASTS IN OUR NETWORK 🕯️ RELIGION & SPIRITUALITY 🧑🏿‍ SOCIETY & CULTURE 👔 BUSINESS ⚠️ WORLD NEWS 😂 COMEDY 🎭 ARTS 🎹 MUSI ... Show More
2m 12s
Jun 2024
🐂 “Lone Star Stock Exchange” — Texas’s new stock market. Champion’s final sweatshirt. Boeing’s space launch.
Texas is building its 1st stock market… either because of politics or competition.Sweatshirt icon Champion is getting sold and (kinda) shut down… because of our Fads rule.Boeing is back after launching NASA astronauts into space… and this involves Elon and urinals.Plus, the hot n ... Show More
25m 23s
Jun 2024
Organic Social Media | The Key to Modern Marketing
On today's episode of the GaryVee Audio Experience Im sharing a recent keynote I gave at the Google Summit. I share my thoughts on organic social media Highlighting its significance in contemporary marketing. I also talked about Real-Time Marketing and The necessity of fast, ... Show More
33m 3s
Jan 2024
What is Ockham's Razor | Explained in 2 min
If you know someone who could use this, share it with them! -- ⚠️ TRENDING on SUBSTACK ⚠️ USE THIS LINK TO JOIN MOTIVATION HUB  for 50% OFF (discount limited to first 500) -- Unleash Open.ai for your Marketing 🤖 here 🤖 -- Click here to access HUNDREDS of other podcasts on our n ... Show More
2m 3s
Jun 2024
3 Pieces of Marketing Advice for Every Business Owner
Today's video is an interview Gary did with Ken Moskowitz for his podcast Ad Nerds. They discuss various aspects of marketing, branding, and the use of social media for business growth. Gary emphasizes the importance of organic social content on platforms like TikTok, LinkedI ... Show More
10m 26s
May 2024
99% of Business Owners Make This Mistake
#83 Not sure what business to start? One approach: don’t start one at all! In this episode, Erika Kullberg talks with Codie Sanchez about the benefits of buying an existing business instead of starting one from scratch. They delve into three main topics: choosing straightforward, ... Show More
47m 39s