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Description: On this week’s episode of Marketing O’Clock, move over, banks. The social media wars have us beggin for thread(s) - or not. Plus, Microsoft got the join, or d’ai message…new generative AI ad headlines and descriptions are rolling out ... Show More
Jun 30
Study Abroad… Match. New Broad Match Experiments Coming to Google Ads
This week on Marketing O’Clock: Google Ads rolls out simplified broad match testing with in-campaign experiments. Also, a new Conv. value metric combines actual and forecasted performance. Plus, Offerwall officially launches in Ad Manager, letting users unlock content through ads ... Show More
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