Today, I explain why discounts might be hurting your marketing efforts and offer an alternative that might be better for your business.
Jan 28
SPI 912: The 2030s Will Be the New Renaissance (And What This Means for You)
#912 Perfection is out. Authenticity is in. As the world is flooded with polished content and AI noise, this is becoming increasingly true every day. That's why the more you edit yourself, the more you'll blend in. It's also why, if you show your real self, you'll stand out and a ... Show More
15m 32s
Jan 21
SPI 911: The Master Guide to Instagram Growth with Brock Johnson
#911 Instagram stands out as maybe the top platform for converting attention into sales. That said, alternating Reels, Stories, carousel posts, DMs, and everything else is confusing. What does a good content strategy on this app even look like? In this episode, I'm joined by Inst ... Show More
34m 20s
Dec 2021
EYL #165 Tax Deductions, Marketing, & Keys to Business
<p>For episode 165, we returned to the essence of our foundation. No guests, just us discussing topics and providing information. We covered our plan to save over $200,000 in taxes this year, marketing, a little known tax loophole that can be extremely beneficial for business own ... Show More
1h 7m
Nov 2023
724: Unpopular Opinion: You Don’t Need More Offers
We’ve all heard the saying, “more is more,” especially in the business world. You know what they say… If you want to succeed, you need more offers, more products, more services, and more revenue streams.
But what if I told you that this widely held belief might be misguided? What ... Show More
33m 50s
Jul 2025
You Have a Revenue Goal - Now What?
Send us a textAfter setting a revenue goal for your business, the next question on your mind might be, “How do I actually reach my goal?” If that’s you, then you’ll love this episode! In it, I dive even deeper into the actual math behind your revenue goal using real numbers to he ... Show More
39m 7s
<p><a target="_blank" href="https://www.buzzsprout.com/twilio/text_messages/2517440/open_sms">Send us a text</a></p> <p>Do you think the salesperson's reputation has regressed, and it's all about the numbers?</p> <p>The idea for this episode was inspired by Antho ... Show More