On this episode, James and Brent discuss 3 posts on LinkedIn that really shook things up these past few weeks. We talk about the standard LinkedIn content strategy and if it needs a revamp. Follower counts: are they a measure of success or a vanity metric? We talk about a post that really riled some people up and activated the keyboard warriors, as well as Alex Lieberman’s recent Hubspot partnership and how it came about.
Discussed in this Episode:
LinkedIn content strategies
Follower count, is it important?
Is your follower base your ICP?
Bold content on LinkedIn that grabs attention (good or bad)