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Jul 27
How these two marketers manipulate your music taste
In a fairly inconspicuous SXSW podcast, two marketers shook the music industry. Jesse Coren and Andrew Spelman, two co-founders at Chaotic Good, explained how they make bands go viral. Their methods shocked people. Today on Nudge, I reveal how these two marketers use psychologica ... Show More
30m 41s
Jul 20
Can balsamic vinegar make beer better?
In 2007, two Harvard researchers added a splash of balsamic vinegar to beer. When drinkers knew the beer contained vinegar, they hated it. But when the researchers told them “this is our MIT brew," the majority loved it. The study reveals the secrets behind marketing. On today’s ... Show More
28m 35s
May 2025
280. My Key Takeaways: Fix Confusing Phrases, More Assertive Questions, Reading News, Build a Resilient Mindset & More!
Join me for more of my key business english takeaways from my work as a Neurolanguage Coach. I touch on loads of topics. Vocabulary, grammar, reading tips and mindset. Don't miss out. LINKEDIN Say hello and follow me hereJOIN MY FRIDAY NEWSLETTER written summary from each episode ... Show More
13m 8s