About this episode
Jul 6
Google is Hiding 60% of Search Terms, What Is The Solution? (Episode 520)
Google Ads is hiding more and more search term data, and it’s becoming a serious problem for advertisers.Try Opteo for free for 28 days - https://opteo.com/pspIn this episode, Chris Schaeffer explains why search terms—not keywords—are the foundation of successful Google Ads manag ... Show More
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Jun 29
Did You Just Break Your Google Ads? 4 Most Dangerous Google Ads Changes (Episode 519)
This week Chris Schaeffer answers questions from listeners and discusses 4 ways to break your Google Ads account. Don't make these key mistakes that can result in an unrecoverable campaign.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - http://www.chrissch ... Show More
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Jun 22
Google AI Max & AI Mode (Episode 518)
Chris Schaeffer and Joey Bidner discuss Google AI Mode and Google Ads AI Max in this week's episode of The Paid Search Podcast. AI is a growing aspect of the Google universe and advertisers have an opportunity to expand their marketing efforts in ways that were not possible just ... Show More
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Jan 2025
Google Ads Conversion Tracking Problems & How to Deal With Them - Part 2
<p>Dive into the challenges of tracking Google Ads conversions and how to deal with them in this episode of Curry, Cheese, and Vegemite. Our Google Ads Aficionados talk about the common issues with conversion tracking and one unique issue Usama recently encountered. They then dis ... Show More
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Google Performance Max: What Marketers Need to Know
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Jan 2022
265: Winning the Victory Over Yourself
Full video episode: https://youtu.be/k2l1OI1GerUActivate your free trial with The Society: https://blessedandbossedupsociety.com/share/aZWPuUVTEO0_QKxN?utm_source=manualOur Sponsors:* Check out BetterHelp and use my code betterhelp.com for a great deal: https://www.betterhelp.com ... Show More
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How to Target With Google Search Ads
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Aug 2023
Was Chicken George Right All Along?
<p>Drones in the skies, campaigns take flight. Instagram updates its ads API. The crazy number of teens who choose to not skip YouTube ads…</p><p>And on the ad-free Premium Podcast, which you can learn more about by tapping <a href="http://todayindigital.com/premium/" rel="nofoll ... Show More
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Dec 2020
YouTube Ad Targeting: What Marketers Need to Know
Want to use YouTube ads to sell your products? Wondering how to get your ad in front of the right audiences? To explore YouTube ads targeting, in this episode I interview Aleric Heck. Aleric, a YouTube ads expert, is the founder and CEO of AdOutreach—a consultancy that helps mar ... Show More
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Dec 2020
Ep.93 Sprint Reviews
Check out our latest CTO studio episode with Emad Georgy who is the former CTO of Experian and currently running his own consulting firm
Check out: https://7ctos.com
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-no ... Show More
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Feb 2022
How to Keep Going Even When You Don’t See Any Results
Surprise! We've also put posts like this in all of your favorite places:
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Get Opteo for free for two months - https://opteo.com/psp Google Ads Management & Consulting - https://www.chrisschaeffer.com Watch This Episode on YouTube: https://youtu.be/EHSNkUZGJyM Submit a Question - https://www.paidsearchpodcast.com Twitter - https://twitter.com/PaidSearchPod Principals of Google Ads #1 - Strategic Relevance - https://open.s ... Show More
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