Buyer personas are one of the buzziest keywords in marketing, but do you know how to truly master them? Enter Adrienne Barnes, the brain behind Best Buyer Persona, who’s here to unpack the careful art of crafting a kickass buyer persona.
In this episode from the archives, Adrienne's got the lowdown on why so many companies miss the mark with their buyer pers ... Show More
Today
A New Email Metric to Track in 2026 | Bathroom Break #83
Want more replies, but all you hear are crickets?
Daniel and Jay unpack one of the most slept-on tactics in email and social right now: getting your audience to reply to your campaigns. It’s simple, it’s human, and it’s about to blow up as AI makes responding at scale easier t ... Show More
14m 14s
Nov 21
The Truth About Marketing Analytics with Sid Malhotra, EVP at Snap | Ep. 368
Your analytics might be lying to you.
Snap’s EVP Sid Malhotra joins Daniel to unpack what marketers still get wrong about measurement, why last-click thinking is failing modern buyers, and how to build smarter growth systems in a world where customers don’t follow clean conver ... Show More
45m 6s
Nov 19
How To Measure Brand with Preston Rutherford, Co-founder of Chubbies | Ep. 367
What happens when you treat brand like a growth channel and not a guessing game?
You get Chubbies, one of the most iconic DTC brands of the last decade, built on humor, short shorts, and measurable creativity.
As co-founder of Chubbies and now the brain behind Marathon Data ... Show More
42m 1s
Feb 2023
The Online Marketing G.O.A.T Shares Her 7-Figure Strategies for Building a Multi-Million Dollar Brand and Business | Amy Porterfield
<p dir="ltr">In this episode of the Millionaire Mindcast, we have a remarkable and gorgeous guest, Amy Porterfield who shares a lot of incredible stuffs around the beauty of the online world, building social media presence, and a highly engaged email list, some online marketing h ... Show More
39m 6s
Jun 2024
Marketing Expert Reveals Secret For Building an Audience That Buys | Seth Godin
<p>#90 How can you transform your marketing approach to create meaningful connections and lasting impact? In this episode, Seth Godin shares his wisdom on redefining marketing, emphasizing the importance of empathy, understanding customer needs, and leveraging AI as a supportive ... Show More
53m 50s
Sep 2022
196. Amy Porterfield: From Meeting Minutes to Millionaire and Building A Business You Love
In today’s episode, you will hear from Amy Porterfield, host of the top-ranked business podcast “Online Marketing Made Easy”, digital course creation expert and creator of best-selling online courses boasting multiple 7-figure revenues, and 250,000+ loyal subscribers. Amy Porterf ... Show More
52m 50s
May 2024
The Secret To Building A $1M Brand Without Building An Audience w/ Amber Spears
<p>In this episode I had this chance to sit down with Amber Spears, a relationship-building and affiliate marketing expert, to discuss the importance of cultivating strong partnerships for growth.</p> <p> </p> <p>Amber shares her insights on identifying the right partners, nurtur ... Show More
1h 18m
Apr 2023
The Data-Driven Entrepreneur: Mastering Customer Success (with Dan Henry) Pt.2 - June ‘22 | Ep 519
It’s about finding your leverage. Today, join Alex (@AlexHormozi) as he guests on Dan Henry’s show to discuss various topics related to entrepreneurship, including user research methods, evaluating user feedback, and the importance of understanding customer needs. He also shares ... Show More
37m 13s
Nov 2023
#630: Stay-At-Home-Mom Turned Business Icon: Entrepreneurship & Marketing with Alli Webb, Co-Founder of Drybar
How to turn your next big idea into a household brand with Alli Webb. Ever wished you had a personal stylist to give you a fabulous blowout before recording your next live video or digital course? Just imagine that confidence boost! Now, you might be wondering what a blowout has ... Show More
45m 52s