logo
episode-header-image
Dec 2023
34m 7s

Are User Personas a Waste of Time? with ...

Daniel Murray
About this episode
Buyer personas are one of the buzziest keywords in marketing, but do you know how to truly master them? Enter Adrienne Barnes, the brain behind Best Buyer Persona, who’s here to unpack the careful art of crafting a kickass buyer persona. In this episode from the archives, Adrienne's got the lowdown on why so many companies miss the mark with their buyer pers ... Show More
Up next
Yesterday
Is Any Brand Really Authentic in Marketing? with Christina Le, Head of Marketing at Slate | Ep. 397
“Authenticity” is one of the most overused words in Marketing. And if you’re still chasing it like it’s a strategy, you’re already behind. Daniel sits down with Christina Le, Head of Marketing at Slate, to unpack what “authentic” content actually means in a world where every post ... Show More
52m 21s
Mar 2
Tiny Marketing Changes That Are Crushing Performance | Bathroom Break #97
Most Marketing gains right now aren’t coming from big overhauls. They’re coming from small, overlooked nuances. Jay and Daniel break down subtle shifts that are quietly driving major performance gains across email and AI search. They unpack why traditional listicles like “7 Tips” ... Show More
9m 46s
Feb 27
The Truth About SEO Rankings in the AI Age with Mike Roberts, Founder of SpyFu | Ep. 396
SEO isn’t dead…but if you’re not adapting to how AI surfaces answers, you’re already behind. Daniel sits down with Mike Roberts, Founder of SpyFu and CEO of RivalFlow AI, to discuss what’s actually happening in search right now, from zero-click results and AI overviews to the new ... Show More
46m 46s
Recommended Episodes
Feb 2023
The Online Marketing G.O.A.T Shares Her 7-Figure Strategies for Building a Multi-Million Dollar Brand and Business | Amy Porterfield
<p dir="ltr">In this episode of the Millionaire Mindcast, we have a remarkable and gorgeous guest, Amy Porterfield who shares a lot of incredible stuffs around the beauty of the online world, building social media presence, and a highly engaged email list, some online marketing h ... Show More
39m 6s
Jun 2024
Marketing Expert Reveals Secret For Building an Audience That Buys | Seth Godin
<p>#90 How can you transform your marketing approach to create meaningful connections and lasting impact? In this episode, Seth Godin shares his wisdom on redefining marketing, emphasizing the importance of empathy, understanding customer needs, and leveraging AI as a supportive ... Show More
53m 50s
Sep 2022
196. Amy Porterfield: From Meeting Minutes to Millionaire and Building A Business You Love
In today’s episode, you will hear from Amy Porterfield, host of the top-ranked business podcast “Online Marketing Made Easy”, digital course creation expert and creator of best-selling online courses boasting multiple 7-figure revenues, and 250,000+ loyal subscribers. Amy Porterf ... Show More
52m 50s
Feb 2019
How Can I Grow My Business When I Also Have to Run It?
Today I'm chatting with Lea Pica from LeaPica.com—she's a data storytelling expert who turns numbers and data into inspirational, applicable material for businesses and presentations. She wants to take her business to the next level, and today I'm going to give her—and you by pro ... Show More
25m 13s
Jan 2024
Cindy Asks, "Is It Too Late To Get Into eCommerce?"
Ryan selected this coaching call from The One Percent to share on the podcast for a very specific reason. Cindy has been in business for 14 years but that whole time she was selling directly to businesses - she is just now getting started in the direct to consumer eCommerce world ... Show More
27m 15s
May 2024
The Secret To Building A $1M Brand Without Building An Audience w/ Amber Spears
<p>In this episode I had this chance to sit down with Amber Spears, a relationship-building and affiliate marketing expert, to discuss the importance of cultivating strong partnerships for growth.</p> <p> </p> <p>Amber shares her insights on identifying the right partners, nurtur ... Show More
1h 18m
Apr 2023
The Data-Driven Entrepreneur: Mastering Customer Success (with Dan Henry) Pt.2 - June ‘22 | Ep 518
It’s about finding your leverage. Today, join Alex (@AlexHormozi) as he guests on Dan Henry’s show to discuss various topics related to entrepreneurship, including user research methods, evaluating user feedback, and the importance of understanding customer needs. He also shares ... Show More
36m 17s
Nov 2023
#630: Stay-At-Home-Mom Turned Business Icon: Entrepreneurship & Marketing with Alli Webb, Co-Founder of Drybar
How to turn your next big idea into a household brand with Alli Webb. Ever wished you had a personal stylist to give you a fabulous blowout before recording your next live video or digital course? Just imagine that confidence boost! Now, you might be wondering what a blowout has ... Show More
45m 52s
Sep 2022
SPI 615: What's REALLY Working in Online Marketing Today with Amy Porterfield
<p>#615 Things are not like they used to be. You've noticed, I'm sure. But the best ways of adapting to an ever-changing business landscape are less than obvious. So what should you do to reach more people? What are the marketing strategies that actually work right now? I’m so ex ... Show More
41m 32s