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Dec 2023

29m 7s

#1 Secret for Copywriting Success (Episo...

Filthy Rich Writer

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Writing Inclusive Copy (Episode 270)

Is your copy unintentionally alienating parts of its intended audience? We're getting tactical on this week's Build Your Copywriting Business podcast episode and digging into how you can keep your copywriting inclusive while still writing to a target audience. You might be thinki ... Show More

"Say Yes and Figure It Out Later" - Michelle's Story

You know why copywriting is so fun? Once you understand the foundations, you unlock a superpower you have for the rest of your life. 🦸 Features vs. benefits, clear CTAs, how the audience and medium impact the message: once you understand that, you can wield that superpower on an ... Show More

Mistaking "Ease" For "Security" (Episode 268)

The other day, Kate and I were talking about the reasons why we like working on staff versus freelancing. Candidly, Kate told me that being on staff can sometimes feel easier (don't worry, I asked her if I could share this conversation with you!). And, hey, some seasons in our li ... Show More

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