CX At scale & Speed Of Customer Expectat...

Marketing to AI agents without losing control of your brand or customers. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM that helps more than 200,000 consumer brands turn customer insights into personalized experiences. She has led Klaviyo's marketing since Aug ... Show More

Marketers now have to reach AI agents as well as people. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM used by more than 200,000 consumer brands. She has led SaaS and SMB marketing for 20+ years, including senior roles at GoTo and Salesforce. Domenici covers m ... Show More

Marketing to agents without losing control of your brand. Jamie Domenici is Chief Marketing Officer at Klaviyo, the B2C CRM serving more than 200,000 consumer brands, with 20+ years in SaaS marketing. She explains how to market to agents while keeping control of your brand and cu ... Show More

<p>Customers are demanding speed and convenience in their interactions with companies. Technology, especially artificial intelligence, is often better at&nbsp;meeting customer needs than humans. Karen Lellouche Tordjman, leader of BCG’s customer experience work, explains how comp ... Show More

<p>Never before have consumer expectations shifted at such a rapid pace. As brands and marketers try to keep up with an always-evolving consumer landscape, what they are quickly discovering is that just because you operate in one sector, doesn’t mean you are just being judged amo ... Show More

<p>Join <a href='https://productschool.com/product-leaders/margaret-ryan?utm_campaign=202306-mkt_podcast_episode-margaret_ryan&amp;utm_medium=social&amp;utm_source=buzzsprout&amp;utm_term=b2b_striving_product_leader'>Margaret Ryan</a>, VP of Product at American Express, as she sh ... Show More

Get ready to revolutionize your product game! Lisa Yokoyama, SVP of Product at AMEX, unveils the playbook for Customer-Centric Product Management. From ideation to iteration, Lisa guides us through anticipating customer needs. Tune in to elevate your product strategy with insight ... Show More

<p>Before customers click that “buy” button, they’ve been exposed to your brand time and time again. This is your company’s “customer journey” — and this journey is constantly changing. <a href="http://www.acuityads.com">AcuityAds</a>’ Chief Strategy Officer, <a href="https://www ... Show More

On this episode, Monica Trivedi, VP of Global Client Experience at JLL Technologies, discusses the importance of client experience in driving revenue growth and the strategies she employs to enhance customer success. She emphasizes the need for understanding client ecosystems, ma ... Show More

Read more > Listen to the podcast (duration: 29:22) > Consumer behaviors have changed over the past 18 months, but which ones will stick? Three experts explain how forward-thinking companies anticipate consumers’ needs and win their trust.See www.mckinsey.com/privacy-policy for p ... Show More

Many companies talk about personalization, but few have enough valuable data to make it actionable. In this talk, Brianne Kimmel presents a framework for collecting the right data at the right time and best practices on how to build personalized programs to keep users engaged ove ... Show More

<p>With the coming of age of Gen Z—both as customers and new entrants to the workforce—customer demands are changing. At the same time, the arrival of generative AI (gen AI) is changing the way contact centers can respond to those demands. In this episode of McKinsey Talks Operat ... Show More