In the annals of automotive innovation, November 28th, 2018 marked a peculiar milestone: the birth of the Lincoln Chimes. The brainchild of Jennifer Prescott, overseer of "Vehicle Harmony" at the motor company, this warning system replaced the synthetic sound of in-car emergency alerts with a blend of violin, viola, and marimba played by The Detroit Symphony ... Show More
Nov 20
Microsoft's Windows Gamble
Windows 1.0 came out on 20th November, 1985, introducing graphical user interface to the masses for the first time. Well, that was the concept, anyway; in truth, users required mighty hardware by the standards of the time (TWO floppy drives!), and hardly anybody bought it. But it ... Show More
13m 29s
Sep 2023
Gremlins, War Rigs, & Star Trek Punks
Mark Mangini is one of the most prolific sound designers of all time. He’s been credited on over 150 films, including Indiana Jones, Star Trek, Aladdin, Space Jam, The Green Mile, Anchorman, Mad Max: Fury Road, Dune, and tons more. In this episode, Mark joins us to count down six ... Show More
23m 46s
Oct 2023
Wilhelm Screamix: The sound effect that never dies
For more than seventy years now, filmmakers have been using and reusing a particular scream. Without a doubt, this is Hollywood’s most famous sound effect. Many people even know it by name. But despite how widely-known this sound is, lots of people still don’t know its surprising ... Show More
21m 25s
May 2024
Boom Bling: TikTok's sonic guerrilla marketing
TikTok’s sonic logo is one of the fastest growing sonic logos in history. Today, that little sound is being heard millions of times a day on apps like Instagram, Reddit and Youtube… but creating it wasn’t easy. To make it, the creative team went through thousands of iterations, e ... Show More
23m 4s
Nov 2022
Synth Showdown: Moog vs. Buchla
In the United States, the East Coast and West Coast have rivalries across food, sports, music and more. But there’s another rivalry that’s less well known, but just as important. This standoff created sounds that were unlike anything that had been heard before. It redefined what ... Show More
26m 22s
Mar 2023
Sounds Good: Sonic Branding and You
These days, everyone is vying for our attention. We’re bombarded with videos, tweets, billboards, commercials–every company is trying to catch our eye. One way to break through the clutter is to focus on ears instead. It’s called “sonic branding” and it’s increasingly how busines ... Show More
30m 13s
Nov 2023
Sounds That Sell: How companies entice us with sonic candy
Since the earliest days of commercial radio, companies have been using sound to worm their way into our brains. And over the decades, they’ve come up with all kinds of sonic tactics to make us want, crave and remember their products. In this episode, we take a whirlwind tour thro ... Show More
23m 18s
Feb 2024
BonusEp. 17 - The Hub & Spoke Radio Hour
The Lonely Palette, as you've heard so often, is an enormously proud founding member of the Hub & Spoke Audio Collective, a group of fiercely independent, story-driven, mind-expanding podcasts. Since 2017, we've supported each other while forging our own paths, prioritizing craft ... Show More
50m 22s