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Oct 2023
22m 36s

Go local. Gaining a foothold in the glob...

World Trade Organization
About this episode
Digitally transmitted services are the fastest-growing segment of international trade. They offer huge opportunities for SMEs in emerging markets and developing economies. But how do you convince potential clients that you offer cutting-edge IT services when your country is mainly known as an exporter of pineapples and coffee? In this episode we talk to Albá ... Show More
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