Oversight Skirmish: Has Meta turned a blind eye to its own ad guidelines? TikTok teams up with a seasoned B2B platform. Google’s search themes could help tweak its AI in your favour. The huge untapped audience listening to podcasts might surprise you.
And on the ad-free Premium Podcast: Andrew Foxwell on what Meta’s Q3 says about the future of AI-forward ad campaigns, which ad format he thinks will be the breakout next year, and how Google’s DemandGen campaigns compare with results on Meta.
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• Inside Google Ads with Jyll Saskin Gales
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Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.