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Oct 2023
14m 43s

Building a Strong Foundation for SAAS Gr...

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About this episode
Rob Freedman, Head of Growth at Zuper, discusses building a strong foundation for SaaS growth. 
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Today
The one one marketing workflow to build from scratch using AI
Campaign management still relies on manual, segment-based work. Isaac Ferreira, VP of Growth Systems and AI at Shift Paradigm, explains how to rebuild it with AI from scratch. He covers automating project scheduling and resource calendars, tracking completion across platforms, an ... Show More
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Yesterday
Should companies focus on building their own intelligence layer?
Companies need their own AI intelligence layer, not just API access. Isaac Ferreira, VP of Growth Systems and AI at Shift Paradigm, breaks down why proprietary operating context matters more than model choice. He explains how enterprise AI accounts avoid training data leakage, wh ... Show More
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