SPI 721: How to Build a Brand the Smart ...

#920 Quick, think about tasks and skills that can easily be replaced by AI. Logo design has to be somewhere near the top, right? Well, today's chat with my guest, James Barnard, will shift your perspective on becoming irreplaceable and indispensable. Despite AI companies throwing ... Show More

#919 What would you regret more, letting go too early or holding on too long? There's no shame in changing direction when something stops working. Shame only starts creeping in when you stay stuck because you're afraid to make a tough decision! If you have ideas pulling you in mu ... Show More

#918 Big vanity numbers don't always build big businesses. That's why going viral should never be our main goal online. Instead, it's all about fostering superfans and redirecting the attention we get toward meaningful interactions! I'm chatting with Mariane Cresp to bring this p ... Show More

Wondering how to use Instagram organic content to create demand for your products or services? Looking for wisdom on building your content strategy? To explore how to use Instagram content to generate greater interest in your product or services, I interview Vanessa Lau. Sponsor: ... Show More

In this Best Of Series, we’re talking about something that many of us find hard to keep up with because of the ever-evolving online space, and that’s content strategy. So if you’re feeling lost on what to do to boost your online visibility and grow your audience in 2024, don’t yo ... Show More

In this episode, we're tackling the tough questions and growth challenges that often come with running your own business. From deciphering marketing options and overcoming business plateaus to mastering self-promotion in the digital realm, this Q&A episode will have you covered w ... Show More

<p>#90 How can you transform your marketing approach to create meaningful connections and lasting impact? In this episode, Seth Godin shares his wisdom on redefining marketing, emphasizing the importance of empathy, understanding customer needs, and leveraging AI as a supportive ... Show More

Want to create engaging content on Instagram? Looking for a content strategy to create conversion-focused content? To explore how to create Instagram content that attracts your ideal clients, in this episode I interview Alex Tooby. Alex is an Instagram strategist who specializes ... Show More

Welcome back, Product Bosses! In this episode, we're diving deep with Karissa from Wag & Wonder, a passionate entrepreneur who's crafted a line of high-end dog accessories. Despite her dedication, Karissa faces a common pitfall many of you might relate to: skipping crucial founda ... Show More

Today I'm chatting with Lea Pica from LeaPica.com—she's a data storytelling expert who turns numbers and data into inspirational, applicable material for businesses and presentations. She wants to take her business to the next level, and today I'm going to give her—and you by pro ... Show More

Susie Carder started business life as a hairdresser working for someone else, but she knew that she'd only realize her dreams of wealth, security and success if she started her own business. Even though she was a single mum with 2 little girls to support, she went on to create, n ... Show More

School is now in session!  So you want to grow your business but aren't quite sure how to go about?  In today's episode Anaita walks us through the difference between growing and scaling and what you need to do to expand your business.  She takes us through how to test interest f ... Show More

What's the best way to launch a product?  Should you go all out guns blazing or slowly introduce it your customers? Choosing the best type launch for your business is personal. But getting it right is the hard part.  Thankfully, Anaita share's her best kept secrets for successful ... Show More