“I have certainly had conversations with some of the OGs in the podcast space that are like, ‘Hey, podcasts were created to be ad-free. We were trying to get away from this in terrestrial radio, and that’s why we started podcasting.’
I totally get that, but also, it feels like there are people you can reach on podcasts that you can’t reach with any other mar ... Show More
Feb 18
Attribution in the Age of Audio and Video
In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Bryan Barletta, Founder of Sounds Profitable, to discuss how podcast attribution has evolved and what measurement really looks like in a world where audio and video are converging. Attribution ... Show More
42m 51s
Feb 4
Is There a Place for AI-Generated Host Reads?
On this episode of the Podcast Advertising Playbook, Heather Osgood sits down with Marty Avallone, CEO of Ekoz AI, to explore the growing conversation around AI-generated, voice-cloned host-read ads in podcast advertising. Marty shares his background and what inspired him to buil ... Show More
34m 15s
Oct 2018
#233: Podcasting 101: From Creation to Promotion
This episode is a long time coming. I get asked A LOT about how to podcast. From the equipment and software I use, to knowing what topics to cover and which guests to feature, to the recording, editing and publishing phase, to how in the world I keep it all organized! I’m pulling ... Show More
49m 46s
Aug 2021
Why You Have to Fall in Love With the Word "No" as an Entrepreneur | GVTV Classic
<p>To tune in to my NEW podcast--Props & Drops:</p>
<p>For Apple Podcast listeners, click here to FOLLOW the podcast.</p>
<p>For Spotify listeners, click here to FOLLOW the podcast.</p>
<p>If your podcast platform isn’t listed above, here are all the other platforms where Pro ... Show More
15m 41s
<p dir="ltr" role="presentation"><span style= "font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;"> Want to grow your podcast in 2024? We've got you covered with some simple strategies very few ... Show More
<p>To tune in to my NEW podcast--Props & Drops:</p>
<p>For Apple Podcast listeners, <a href="https://podcasts.apple.com/us/podcast/props-drops-with-matt-kalish-and-garyvee/id1572392028?uo=4"><strong>click here to FOLLOW</strong></a> the podcast.</p>
<p>For Spotify listeners, ... Show More