“I have certainly had conversations with some of the OGs in the podcast space that are like, ‘Hey, podcasts were created to be ad-free. We were trying to get away from this in terrestrial radio, and that’s why we started podcasting.’
I totally get that, but also, it feels like there are people you can reach on podcasts that you can’t reach with any other mar ... Show More
Aug 20
Inside Talent Development
In this episode of The Podcast Advertising Playbook, host Heather Osgood is joined by Jeff Stormer, Talent Development Manager at True Native Media. With nearly a decade of experience in podcasting, Jeff brings a creator-first perspective to talent recruitment, onboarding, and sh ... Show More
36m 21s
Aug 6
Sound Decisions: How Creative Testing Elevates Podcast Advertising
In this episode of The Podcast Advertising Playbook, host Heather Osgood welcomes Scott Simonelli, Founder and CEO of Veritonic, the leading audio intelligence platform. Scott shares how creative testing empowers brands to produce more effective podcast ads—and why this approach ... Show More
31m 50s
Jul 23
Beyond the Feed: How Influencer Marketing is Shaping Podcast Advertising
In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Ed Fuller, CEO and Founder of Media Bodies, an influencer marketing agency bridging the worlds of social media and podcast advertising. Ed shares his perspective on why podcast ads aren’t just ... Show More
37m 53s
Oct 2018
#233: Podcasting 101: From Creation to Promotion
This episode is a long time coming. I get asked A LOT about how to podcast. From the equipment and software I use, to knowing what topics to cover and which guests to feature, to the recording, editing and publishing phase, to how in the world I keep it all organized! I’m pulling ... Show More
51m 46s
Jul 2021
Don't Waste Your Valuable Time for the Sake of a Bigger Paycheck | GVTV Classic
To tune in to my NEW podcast--Props & Drops:
For Apple Podcast listeners, click here to FOLLOW the podcast.
For Spotify listeners, click here to FOLLOW the podcast.
If your podcast platform isn’t listed above, here are all the other platforms where Props & Drops plays: https://li ... Show More
11m 46s
Aug 2021
Why You Have to Fall in Love With the Word "No" as an Entrepreneur | GVTV Classic
To tune in to my NEW podcast--Props & Drops:
For Apple Podcast listeners, click here to FOLLOW the podcast.
For Spotify listeners, click here to FOLLOW the podcast.
If your podcast platform isn’t listed above, here are all the other platforms where Props & Drops plays: https://li ... Show More
15m 41s