There are so many people starting podcasts these days. That's because the evidence that podcasts are one of the best ways to get your message out there is undeniable. Over 62% of the US population has listened to a podcast, 38% in Canada and nearly 20% of people in the UK listen to a podcast every week. The statistics also show that of those people that lis ... Show More
Aug 20
The Skill That Helps You Connect With Any Audience with Michelle Mills-Porter - 345
Most speakers spend far more time preparing their message than preparing to understand the people they're speaking to. And that can be an expensive mistake. In this episode, I'm joined by Michelle Mills-Porter, better known as The People Reader, to explore what it really means to ... Show More
1h 7m
Apr 2023
4 Ways Businesses Can Use Podcasts to Grow Their Brand AND Bottom Line
In this episode of Podcasting Success Secrets, Hector Santiesteban and Megan Dougherty discuss key factors that contribute to the success of a podcast, such as audience engagement, content creation, and repurposing. They highlight the importance of using podcasts as a marketing t ... Show More
27m 7s
Feb 2021
The Game of Hearts & Minds: How to win the podcast game
As of February 2021, there are over 1,750,000 podcasts worldwide and according to podcasthosting.com, 50% of all US homes are podcast fans. Today’s guest explains how even in a space that might seem crowded, there are plenty of opportunities.
Jeffrey Hayzlett the Chairman, and C ... Show More
39m 55s
Mar 2021
Grow through Guesting with Rachel Clancy
The number one, hands-down, best way to market your own podcast is by being a guest on other podcasts. They already listen to podcasts, so it’s much easier for them to find and subscribe to your show. Plus, being a podcast guest allows you to promote your show while creating auth ... Show More
32m 20s
Dec 2024
Make a Podcast for your Brand
Want to know how to get your own podcast up and running as part of your branding strategy? This week, host Will Francis is joined by Harry Morton, founder of top podcasting agency Lower Street, who talks us through how to develop a show strategy, production best practices, and ... Show More
1h 1m
Nov 2024
Chapter 7: Growing Your Podcast Audience & Building Your Brand - HoET254
In this episode, we dive deep into strategies for growing your podcast audience and building a strong brand. Learn how to define your target audience, create engaging content, and develop a cohesive brand identity that resonates with listeners. We'll explore the importance of net ... Show More
34m 9s