In this episode, Chalene and Brock dive into the world of influencer marketing. Building trust with your audience is crucial. Join us to learn how to navigate the evolving world of brand deals and influencer marketing. Here is what you will learn:
What are brands looking for?
Vetting and choosing brands to partner with.
The Importance of really having a ... Show More
Mar 2
I Studied 1300 Hooks, Here’s What Actually Works - 877
In this episode,Brock Johnson breaks down what he learned after studying 1,300 viral hooks and explains what actually works in 2026. Brock categorizes the most effective short-form video hooks, including pattern interrupt hooks, curiosity gap hooks, contrarian angles, bold claims ... Show More
27m 43s
Feb 26
He Beat The Instagram Algorithm | 39K Followers in 90 days - 876
In this episode, Brock Johnson breaks down how one creator beat the Instagram algorithm and gained 39,000 followers in just 90 days. He walks through the exact posting strategy that was used, including high-frequency posting, repeatable content formats, and how consistency played ... Show More
55m 55s
Feb 23
Is Your Instagram Dead? Should You Start Over? - 875
In this episode, Brock Johnson breaks down how to tell if your Instagram account is actually “dead” and whether starting over is the right move in 2026. He walks through the real reasons accounts experience low engagement, slow growth, or declining reach, and how to diagnose whet ... Show More
17m 44s
Jan 2024
Miami Packing, Interview Gone Wrong, Bret's Ring Saga, Music Tour Life Behind The Scenes with Celebrity Make Up Artist Sheba - 1051
Chalene gives another Lifer Update from Las Vegas while getting her makeup done. She shares how the packing for Miami is going, why she is redoing an interview that went wrong, Bret shares his thoughts on his new ring after the Oura ring saga and you get a fascinating behind the ... Show More
45m 6s
May 2024
How To Manage A Celebrity’s Money
This week on the Dough, we have a special guest: X’s business manager Belva Anakwenze! If you’re a longtime listener of the Dough, you know how much X loves Belva. She’s the perfect money mentor - her client list is a who’s who of Los Angeles celebrities, and she’s won awards fro ... Show More
34m 41s
Nov 2023
Sports Podcasting On A National Level
“Think of our NFL network, it’s 38 podcasts. To source 38 podcasts, you don’t want eight different publishers and 38 different onboarding calls and invoices - it can be a nightmare. So for us, we like to just make it as easy for an advertiser as possible to activate with those mi ... Show More
44m 24s