When content marketing is constantly evolving, how can you deliver a B2B product that makes an impact?
Camille is the Director of Content and Community at PeerSignal, the free resource that aggregates data, examples, and research for GTM leaders.
Daniel and Camille get straight into talking about treating content as a product, pulling content ideas from your ... Show More
Oct 28
How Brands Stay Distinct in the Age of AI with Anthony Reeves, Author of Eat the Donkey | Ep. 450
Why does every brand suddenly look the same? Anthony Reeves, author of Eat the Donkey and former brand and creative leader at Amazon, Kohler, LVMH, and WPP, has a theory, and it starts with "optimization." If using the same AI tools and the same data as your competitors leads to ... Show More
48m 52s
Oct 27
Marketing to Multicultural Audiences with Briana Méndez, Associate Director, Audience Insights & Strategy, SiriusXM Media
Is your multicultural Marketing just a diverse cast and a translated script?Briana Méndez, Associate Director of Audience Insights and Strategy at SiriusXM Media, helps brands get past that.She’s a Puerto Rican kid from the Florida suburbs who got her start at Remezcla, and now s ... Show More
48m 8s
Jan 2023
I’m No Longer a SaaS Marketer | Echo Chamber
On this Echo Chamber episode James, Dan, and Benji discuss the rising tide of conversation on LinkedIn around building Media Brands, specifically a recent post from Camille Trent, Director of Content & Community at PeerSignal.
Discussed in this episode:
Measuring the success of a ... Show More
15m 33s
Mar 2024
Jaded with Content in 2024
<p><span style="font-size: 10pt;">Feeling overwhelmed by the constant flood of content online? In this episode, I'm joined by Tracey Wallace, the Director of Content Strategy at Klaviyo and the mastermind behind the Contentment newsletter, and we are peeling back the layers of th ... Show More
1h 5m
Jul 2024
The Trick to Providing Value Through Content
<p>On todays episode of the GaryVee Audio Experience, I chat with Aviva Sonenreich on her podcast Commercial Real Estate Secrets. We dive into the nuances of social media strategy, personal branding, and maintaining a balanced life. I talk about the importance of authenticity in ... Show More
26m 11s