logo
episode-header-image
Mar 2023
21m 21s

How to Create Useful Content (feat. the ...

Brian Scordato | Tacklebox
About this episode

Today, we'll talk about content. Two of the most asked questions we get are "should I create content?" and "if I should... what the heck should I say?"

Creating content feels daunting until you realize the best way to create content is to not create content. We go through how to do that, leaning on a few examples and a content generating framework. We also crown the best burrito in NYC.

Up next
Jul 9
Stop Beating Yourself Up
Today, we'll help you stop beating yourself up so that you have the space to take the creative, strategic risks your startup needs to be successful. We'll go through the Eight Eccentricities of Startups - stuff you beat yourself up over but shouldn't - and three practices to help ... Show More
23m 1s
Jul 3
How to Get Your First 1,000 Customers (Encore)
Today, we've got a classic, much-listened to episode on getting your first 1,000 customers. We contrast the approaches of two pizza companies - Push for Pizza and Slice - and see how each company's early growth approach led to their bigger strategy. You also get a much less polis ... Show More
20m 53s
Jun 26
The Four Questions that Kill Bad Differentiators (feat. The Rabbi, The Coffee Founder, and The Poison Ivy Guy)
Most founders don't know what their differentiator is. That's a problem. Today, we walk through two paths to help you find a differentiator strong enough to anchor a business. We also help you root out bad differentiators - the ones that'll just waste your time. There's also a st ... Show More
23m 49s
Recommended Episodes
Dec 2023
Our Favorite Approach to Content Creation
People who attend our geofarming webinar routinely ask us what type of content they should be sharing with their audiences. In this Silver Dollar episode of Stay Paid, we answer that question and provide a structure that helps ensure the content you create engages your audience, ... Show More
14m 47s
May 2021
The Real Reason Why Your Content Isn’t Working
Today’s episode is a classic moment from “Tea with GaryVee”. The biggest mistake you can make when putting out content is doing it selfishly. If the reasons you are making content are things like “I want to be famous”, “I want people to listen to me”, “I want to change the world” ... Show More
18m 4s
Nov 2019
35. Générer 6 mois d'idées de contenu en 1h
Lorsqu'on est entrepreneur et qu'on communique en ligne sur son business, souvent on ne sait pas quoi poster sur ses réseaux sociaux, on ne sait pas de quoi parler sur son blog, on a l'impression que tous les sujets ont déjà été traités 50 fois sur YouTube... Bref c'est un peu pa ... Show More
31m 14s
Nov 2023
How to come up with more content ideas
Whether it’s for your podcast, social post, or videos - being in business means constantly coming up with new content ideas. And I always get asked how I come up with ideas and keep things fresh. So, I’ve put together all my best tips and tricks to inspire you to get into the con ... Show More
28m 36s
May 2021
333 Content Inc. by Joe Pulizzi
Content Inc., (2nd ed.): Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money) by Joe Pulizzi From one of today's leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business ... Show More
1h 16m
Jul 2021
476: The Quick-Start Guide to Content Creation and Promotion
Content creation is an important, powerful, often profitable tool in your business when done with consistency and strategy. Kylie is back on the show and we are digging into content creation, content promotion, why it's necessary, our secret tools to getting organic results, and ... Show More
48m 45s
May 2024
The Realities of Being a Content Creator (on Think Media Podcast) | Ep 145
“And by the end of the day, how much better am I than that person has to wait a month?” Today, join Leila (@LeilaHormozi) as she guests on the Think Media Podcast (with Sean Cannell) to share valuable insights on building a billion-dollar business like Acquisition.com through a u ... Show More
16m 21s
Apr 2023
Steps & Tips to Becoming a Successful Content Creator
Today's episode of The GaryVee Audio Experience is a roundtable discussion I did with a bunch of awesome content creators! We talk about topics like where older creators fit in with the Gen Z audience, hiring and scaling strategies, advice on creating long-form content, how A ... Show More
45m 29s