logo
episode-header-image
Jan 2023
8m 2s

When ideation is a waste of time

Path2Product
About this episode

Many answers to the question of "why do you want to be a product manager" have some variation of "ideation." While ideation and solutioning are definitely part of product management, it's by far NOT the most important thing to get right.

If you're looking to get into product management, join us at Path2Product to streamline your path to product management

Up next
Jun 17
So What? Why? Who Cares? Why messaging matters in product management
In this episode of Lessons in Product Management, John sits down with product marketing leader and author Doug Kimball to discuss why messaging is one of the most overlooked drivers of product success. Drawing from Doug’s new book, So What? Why? Who Cares?, the conversation explo ... Show More
30m 43s
Jun 3
New Season Intro! We're Back!
Episode SummaryIn this season premiere of Lessons in Product Management, John Fontenot introduces a new direction for the podcast - one focused on the intersection of artificial intelligence, product management, go-to-market strategy, product-market fit, and organizational alignm ... Show More
6m 8s
Dec 2025
How Metalab does design-led product management with Megan O'Rourke - Head of Product @ Metalab
I’m joined by Megan, Executive Director of Product Management at MetaLab, who brings nearly a decade of experience working across dozens of products and teams.In this conversation, we cut through the noise and get to the fundamentals: alignment, communication, prioritization, pro ... Show More
31m 53s
Recommended Episodes
Dec 2019
3. If you’re worried about doing it wrong.
tail spinning
5m 39s
Mar 2023
What if the problem you're solving isn't "painful" or "urgent"? What if it's just something you think people will want? Should you still pursue it? (feat. Linguini)
<p>Today, we'll hit on the most asked question in our now functional podcast question submission list. What if the thing you're building isn't solving a bleeding neck problem? What if it's just something you think people will want? Something that'll improve their life, but not so ... Show More
20m 35s
Feb 2023
312 - Not Trusting the Process is Product Management
The latest episode of "This is Product Management" features Anna Marie Clifton, who explains how often process is seen as a hindrance, whereas it should instead be considered as an accelerant to getting things done, as "it gets everyone on the same page about how things get done. ... Show More
26m 47s
Oct 2022
70. Ideas Fuel Innovation: Why Your First Ideas Aren’t Always the Best
<p>What’s the secret to coming up with good ideas? For <a href="https://www.fastersmarter.io/guests/jeremy-utley/">Jeremy Utley</a>, it’s about generating as many as possible. </p><p>The director of executive education at the Stanford d.school, Utley says, “very few problems we f ... Show More
21m 36s
Apr 2022
The Mindset Of Money, The Marketplace And You
<p>To the inexperienced entrepreneur, studying and improving mindset in business may appear a waste of time. These rookies would rather only learn the step-by-step technical/mechanical processes that are "proven" to lead to quick success. They want easy-to-apply processes such as ... Show More
50m 13s
May 2011
11: Fatal brainstorming mistake made by all
You are unlikely to pass a McKinsey case interview unless you can brainstorm. Consulting interviewers are ALWAYS testing for poise, confidence, structure and logic in your response. Most candidates do this well everywhere – except when it comes to brainstorming. Learn how "not" t ... Show More
8m 47s
Sep 2019
Give Your Idea a Chance to Live [E158]
<p>Why are some people able to turn their great ideas into successful realities, while others allow their similar ideas to fade into distant memory? What marks the difference between a mere dreamer and someone who makes their dreams come true? Episode 158 of the Communication Guy ... Show More
20m 39s
Feb 2020
Why the Best Ideas Don’t Always Make Sense
How can we influence consumers to make choices based on desire rather than logic? Rory is joined by Gary Davey, CEO of SKY Studios and Tristan Thomas, VP Marketing of Monzo Bank to explore their commercial successes and debate why data and reason don't always result in the best c ... Show More
43m 19s
Nov 2013
Can unconscious thinking help managers
The pressure to come up with a solution quickly can be counter-productive in certain situations. 
4m 11s
Aug 2020
What To Do When You Have Too Many Ideas…
Are you a person who has ideas all the time? And you read all these books and articles that give you even more ideas? It’s great to be the idea guy, but you also want to be the implementation guy. Listen now to get Dan Lok’s advice on what to do when you have too many ideas… 
4m 9s