Wondering how to run successful Facebook ad campaigns every time? Looking for a process that relies on data rather than a best guess? To learn which metrics to consider to make smart decisions for Facebook ad campaigns that work, I interview Andrea Vahl.
Oct 29
Getting YouTube Views Is Changing: What Marketers Need to Know
Want to know which YouTube metrics actually matter now and how to get your videos found in Ask YouTube, ChatGPT, and other AI search tools? I interview Justin Brown to learn how YouTube's new view count and engaged views work, which YouTube analytics to track instead, and how to ... Show More
44m 16s
Oct 22
The Secrets of Human Behavior Applied to Social Ads
Struggling to create Facebook, Instagram, or TikTok ads that people remember long enough to buy from you? I interview Sarah Levinger to learn how to use behavioral science and consumer psychology to create social ads by deciding how to deliver a message, who to aim it at, and whe ... Show More
43m 26s
Oct 15
Making Instagram Reels Easier, Faster & Scalable
Wondering how to use Instagram's newest editing tools and analytics to scale short-form video content? I interview Elizabeth Marberry to learn how to use Instagram's First Draft feature, the Edits app, analytics insights, and profile optimization strategies to produce better Reel ... Show More
45m 12s
Jul 2021
Facebook Creative Guidance Navigator, Automated Ad Creation Tools, and More
<p>Explore Facebook ads changes with Michael Stelzner and Facebook advertising expert, Allie Bloyd. <strong>Guest</strong>: <a href="http://alliebloydmedia.com/" rel="noopener noreferrer" target="_blank">Allie Bloyd</a> | </p><p><br></p><p><strong>🥾 Social Media Marketing S ... Show More
27m 39s
Aug 2017
Facebook Stories Enhancements: Public and Desktop
On this week's Social Media Marketing Talk Show with Erik Fisher and Kim Reynolds, we explore Facebook Stories on Desktop with Jeff Sieh, Facebook Ad Updates with Amanda Bond, and other breaking social media marketing news of the week! What do you think? Find show notes and share ... Show More
56m 57s
