Nov 26
How Tinder Captures More Value With Tiered Pricing and Consumables — Ravi Mehta
<p>On the podcast we talk with Ravi about subscriptions as a force multiplier for consumables, why narratives matter more than metrics in goal-setting, and why you might want to try a longer onboarding, or a shorter one.</p><p>📊 <strong>Stack the demand curve<br></strong>Tinder ... Show More
1h 5m
Nov 12
Why AI Probably Won’t Kill Your App (But Ignoring It Will) — Eric Crowley, GP Bullhound
On the podcast, we talk with Eric about the opportunities and challenges of AI for consumer apps, what you can learn from Strava acquiring Runna, and the flawed thinking around ‘subscription fatigue’.Top Takeaways:💸 Value Overcomes FatigueConsumers would rather not pay for anyth ... Show More
1h 3m
Oct 29
How Condé Nast Experiments, Bundles, and Wins — Michael Ribero, Condé Nast
On the podcast, I talk with Michael about the blessing and curse of having a brand, why post-purchase is the perfect upsell moment, and why partnerships are hard to pull off but can be well worth the effort.Top Takeaways:🌱Growth is Built on ValueSustainable growth comes from con ... Show More
27m 26s
May 2024
Unorthodox frameworks for growing your product, career, and impact | Bangaly Kaba (YouTube, Instagram, Facebook, Instacart)
<p><strong>Bangaly Kaba</strong> was an early growth PM at Facebook, head of growth at Instagram, and VP of Product at Instacart and is currently Director of Product at YouTube overseeing a global team working on creator monetization. Bangaly has also been a growth advisor to doz ... Show More
1h 42m
Sep 2022
Growth tactics, retention strategies, and becoming a better writer | Julian Shapiro (Demand Curve, Hyper, Webflow, TechCrunch)
<p>Julian Shapiro is widely known as the founder of Demand Curve, where he’s helped thousands of companies figure out their growth strategy. He also wrote the growth marketing column at TechCrunch, was CMO at Webflow, and even created an animation engine called Velocity that’s no ... Show More
59m 27s
Sep 2022
When and how to invest in new acquisition channels | Adam Grenier (Uber, MasterClass)
<p>Adam Grenier is the former Head of Growth Marketing and Innovation at Uber, where he helped build Uber’s growth infrastructure from the ground up. He is also the former VP of Product and Marketing at LambdaSchool, and former VP of Marketing at Masterclass. These days, Adam is ... Show More
1h 9m
Feb 2023
DBE 080: Make More Money Using Organic Social Media Content
<p><span style="font-weight: 400;">In this episode of the Digital Business Evolution Podcast, Jess is going over one of the most important lessons taught in Digital Business Evolution's signature program, E+mpower! Jess was able to hit her first million in revenue with under 10, ... Show More
24m 58s
On the podcast we talk with Gessica about how to think about brand marketing for apps, finding product/channel/messaging fit, and why you shouldn’t even refer to Bill Gates in an ad campaign.
Our guest today is Gessica Bicego, Chief Marketing Officer at Paired, the #1 app for couples. Prior to joining Paired, Gessica spent 6 years leading performance market ... Show More
<p>Brought to you by <strong>Mixpanel</strong>—Product analytics that everyone can trust, use, and afford | <strong>Attio</strong>—A powerful, flexible CRM for fast-growing startups | <strong>Eppo</strong>—Run reliable, impactful experiments</p><p>—</p><p><strong>Luc Levesque</st ... Show More
<p>Brought to you by <strong>Rows</strong>—The spreadsheet where data comes to life | <strong>Braintrust</strong>—For when you needed talent, yesterday | <strong>Coda</strong>—Meet the evolution of docs</p><p>—</p><p><strong>Carilu Dietrich</strong> is a former CMO, most notably ... Show More