For some student athletes, taco discounts and even Lamborghini partnerships are becoming a reality. That's because last summer , the NCAA changed a decades-old precedence that banned college sports stars from pursuing lucrative brand deals. How has that decision changed the game a year on?
Yesterday
Can you afford to evacuate ahead of a disaster?
We are just at the start of hurricane season, and we're already seeing the danger and tragedy brought on by storms. There's another cost that gets much less attention, but it's a gamble everyone in the path of a storm has to make.Today on the show, we examine the decision on whet ... Show More
9 m
Mar 2022
How NCAA athletes are navigating the Wild West of "NIL" deals
In the first episode of Fast Company's new podcast Creative Control, host KC Ifeanyi dives into the tangled history of the NCAA and collegiate athletes being able to earn money from their name, image, and likeness. The new policy has been a long time coming for athletes in the NC ... Show More
25m 27s
May 2024
$2.8 Billion for College Athletes and a New World for the NCAA
For over a century, the NCAA has refused to pay athletes. After a recent settlement, that’s going to change. The organization has agreed to set aside $2.8 billion in back payments for some student athletes and moving forward, allow players to get a cut of television revenue. WSJ’ ... Show More
18m 57s
Mar 2024
College athletes are unionizing. Could this change sports?
In a historic move, the Dartmouth men’s basketball team has voted to unionize, just ahead of the NCAA’s March Madness tournament. It’s part of a larger movement of student-athletes seeking better pay and conditions, possibly transforming college sports.
Read more:
The college spo ... Show More
25m 43s
Oct 2022
How students' right to earn shook up US sport
University sport in the US has become huge business. For decades, students' share of those earnings only came in the form of scholarships. As television contracts got bigger, so did the calls for change - and last year students were granted the right to earn off their name, image ... Show More
19m 17s
Aug 2021
158 Jeremy Martin & Kevin Dwan - NIL & The Changing Face of College Athletics
For years, student athletes competing at colleges and universities governed by the NCAA were considered to be “amateur athletes.” That amateur status meant they were prohibited from making money using their name, image, and likeness. Well that changed recently thanks to the NCAA’ ... Show More
24m 18s
Aug 2021
How to Manage Sudden Wealth Syndrome
Joe McLean, financial advisor to professional athletes, celebrities, and executives, explains the biggest mistakes the suddenly wealthy make, and how to manage your financial life if and when you get a windfall of cash. Plus, what the Supreme Court's decision on NCAA student-athl ... Show More
29m 58s
Dec 2018
Full Price Playstations? Yup, Fiesta Bowl Gets No Deal
Fiesta Bowl Executive Director Mike Nealy joins Scott Soshnick and Eben Novy-Williams to discuss a host of issues related to the business of sports, including the money behind college football's bowl system. Also discussed is the changing nature of college sports, which he said a ... Show More
31m 10s