logo
episode-header-image
Oct 2022
19m 17s

How students' right to earn shook up US ...

Bbc World Service
About this episode

University sport in the US has become huge business. For decades, students' share of those earnings only came in the form of scholarships. As television contracts got bigger, so did the calls for change - and last year students were granted the right to earn off their name, image and likeness. A year on, Will Bain explores how it’s shaken up college sports, providing opportunities and unforeseen challenges.

Hear from former SMU college football player and professional artist Ra’Sun Kazadi, Texas A&M University Athletic Director Ross Bjork, CEO of MSP Recovery John H Ruiz and Courtney Altemus of Team Altemus, part of the advance group of NIL advisers.

Presenter / producer: Will Bain Image: Quarterback Kellen Mond from Texas A&M; Credit: Getty

Up next
Today
China’s new economic reality
We look at what China’s latest “Two Sessions” reveal about the direction of the world’s second-largest economy. With Beijing setting its lowest GDP growth target since 1991, the focus appears to be shifting from rapid expansion to stability in an increasingly uncertain global eco ... Show More
17m 28s
Mar 13
Starting a jet company against the odds
We meet the founder of one of India’s largest private aviation companies who overcame several life challenges before starting the business. After doctors initially told her she had months to live, Indian entrepreneur Kanika Tekriwal went on to build JetSetGo, one of the country’s ... Show More
17m 29s
Mar 12
How is the world feeling the impact of rising oil prices?
Ever since the US and Israel began their war against Iran, economies around the world have been coping with the impacts of energy prices and food security.South Korea has introduced an energy price cap, universities have closed in Bangladesh and India has been granted access to s ... Show More
18m 48s
Recommended Episodes
Aug 2021
158 Jeremy Martin & Kevin Dwan - NIL & The Changing Face of College Athletics
<p class="p1">For years, student athletes competing at colleges and universities governed by the NCAA were considered to be "amateur athletes." That amateur status meant they were prohibited from making money using their name, image, and likeness. Well that changed recently thank ... Show More
24m 18s
Dec 2021
EYL #163 High School Basketball League Pays Teens Six Figures
<p>OTE has become a revolutionary new force in the world of sports. It’s a professional basketball league for high school students. It’s located in Atlanta and has three teams of high school students, who all earn six-figure salaries. The players could make up to seven figures, d ... Show More
1h 4m
Aug 2023
205 Brian Mann - The Business of College Football
<p>Some of college football's biggest and most influential teams and universities have decided to leave their longtime athletic conferences. For example, UCLA and USC - members of the PAC-12 Conference for decades are now a part of the BIG 10 Conference. To the non-sports fan, th ... Show More
22m 17s
Mar 2024
College athletes are unionizing. Could this change sports?
<p><span style="color: rgb(0, 0, 0); background-color: transparent;">In a historic move, the Dartmouth men’s basketball team has voted to unionize, just ahead of the NCAA’s March Madness tournament. It’s part of a larger movement of student-athletes seeking better pay and conditi ... Show More
25m 43s
Apr 2016
US Sport: Money and Power
Owen Bennett-Jones is at the University of Texas in Austin, discussing sport and empowerment in the United States. The major professional sports in America make billions of dollars in revenue, and great wealth to a select few top athletes. But college players, many of whom are Af ... Show More
50m 36s
Mar 2022
How NCAA athletes are navigating the Wild West of "NIL" deals
In the first episode of Fast Company's new podcast Creative Control, host KC Ifeanyi dives into the tangled history of the NCAA and collegiate athletes being able to earn money from their name, image, and likeness. The new policy has been a long time coming for athletes in the NC ... Show More
22m 27s