Megan from the Wild Healers podcast asks, "Is it possible for an independent podcast to make it into the Apple New and Noteworthy section?"
Special thanks to Kris Emerson, host of the Excel Still More podcast, for sharing his experience getting into the New and Noteworthy section.
TL;DR
The Apple Podcasts New and Noteworthy section is a common goal for new podcasters. The appeal is that if you can get your podcast listed there, you'll be able to grow your audience faster, build momentum, and ride that wave off into the sunset of your podcasting dreams.
So... how exactly do you get in? In this episode, we'll share what we know and ask Kris, a fellow Buzzsprout podcaster, what he did to land in the New and Noteworthy section.
What's the best strategy?
The best way to get into the Apple New and Noteworthy section is to focus on getting a lot of listeners to subscribe to your show in Apple Podcasts in a short period of time. As a new podcast, your window to make this happen is typically 90 days from when you launch your first episode.
At one point, many podcasters believed that it was the number of downloads or reviews you received that got you in the N&N section. But over time, as we've seen podcasters try and game the system, we've found that those aren't big indicators.
Apply isn't spilling the beans on their process any time soon, but we DO know that an algorithm based on how many subscribers you get feeds possible selections to an Apple employee who ultimately determines how makes it in and who doesn't.
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