The "new normal" in post-Covid B2B sales

Clean data beats clever algorithms in AI marketing. Katrina Wong, Chief Marketing Officer at New Relic, brings 20+ years of enterprise go-to-market experience to the data-versus-AI debate. She argues AI functions as an operating system, not a standalone tool, becoming the intelli ... Show More

Marketing teams keep paying for tools they no longer need. Katrina Wong, Chief Marketing Officer at New Relic, explains why AI is replacing entire categories of MarTech software. Her team canceled a competitive intelligence subscription after building roughly 85 AI agents to gath ... Show More

Rising AI costs are quietly eroding marketing's bottom line. Katrina Wong, Chief Marketing Officer at New Relic, has led seven successful exits and now factors AI spend directly into cost of goods sold. She breaks down the buy-versus-build decision for AI agents, explains why New ... Show More

Episode #065 - Want to master the latest Amazon Ads update in the time it takes to make your morning coffee? In his first solo episode, Justin breaks down Amazon's new B2B targeting feature, emphasizing its potential benefits for brands with a significant B2B clientele. Brand own ... Show More

<p>You’re only as good as your last at-bat. The way you made your money yesterday is the last thing you should care about. The landscape of sales in our society has changed fundamentally over the last few years.  Utilizing social media to directly contact key individuals in B2B c ... Show More

<p>Hey guys, Marketing for the Now is a new content series by VaynerX on Zoom offering "of the moment" perspectives and practical ideas to help guide marketers on how to modernize their marketing approach as we define the "new normal." We've got an awesome list of top marketers a ... Show More

Jarron Vosburg (Vice President of Sales at JumpCrew) and I talk about a new model for B2B sales. The model is outsourcing your sales function. Completely. Companies routinely outsource mission critical functions today. Why not sales? We dive into what that model looks like for a ... Show More

David Lebovitz, Global Market Strategist, Jared Gross, Head of Institutional Portfolio Strategy, and Karen Ward, Global Market Strategist, discuss the return to normalcy post-pandemic and how this has affected markets and the global economy. 

<p>Today's episode is the newest installment of 4Ds! Gary met with a group of small business owners who are trying to step up their branding, marketing, and strategy on social media. Almost all of their questions were able be solved with an adjustment or rethinking of the platfor ... Show More

<p>Today's episode is an interview from a virtual event with Procter &amp; Gamble where myself and CEO of Logitech Bracken Darrell discuss the seismic&nbsp;shifts businesses have faced triggered by digital disruption and COVID-19. Vaynermedia has been at the forefront of providin ... Show More