Game theorist Barry Nalebuff explains how he used basic economics to build Honest Tea into a multimillion-dollar business, and shares his innovative approach to negotiation.
Yesterday
33. Travis Tygart Is Coming for Cheaters — Just Ask Lance Armstrong
He’s the C.E.O. of the United States Anti-Doping Agency (USADA), which, under his charge, exposed the most celebrated American cyclist as a cheater. And Steve’s been studying cheaters for the last 25 years, so he’s also excited to talk to Travis about the incentives to cheat and ... Show More
45m 10s
Jul 25
32. Angela Duckworth Explains How to Manage Your Goal Hierarchy
She’s the author of the bestselling book Grit, and a University of Pennsylvania professor of psychology — a field Steve says he knows nothing about. But once Angela gives Steve a quick tutorial on “goal conflict,” he is suddenly a fan. They also talk parenting, self-esteem, and h ... Show More
50m 47s
Jul 18
31. Peter Leeson on Why Trial-by-Fire Wasn’t Barbaric and Why Pirates Were Democratic
He’s an economist who studies even weirder things than Steve. They discuss whether economics is the best of the social sciences, and why it’s a good idea to get a tattoo of a demand curve on your bicep. This episode originally aired on June 11th, 2021. Hosted by Simplecast, an Ad ... Show More
45m 40s
Dec 2020
When to Team Up with Your Competition
Barry Nalebuff, professor at Yale School of Management and cofounder of Honest Tea, says too many companies shy away from cooperating with a competitor, and they’re leaving value on the table. He says even when working with other companies to find mutual benefits is not a clear w ... Show More
24m 26s
Mar 2025
The NO BS Way To Build $1,000,000 Business (on Impact Theory with Tom Bilyeu Pt 2) | Ep 833
Wanna scale your business? Click here. Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them ... Show More
57m 27s
Apr 2025
Brutally Effective Negotiation Tactics | Ep 847
Welcome to The Game w/ Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lesso ... Show More
21m 17s
<p><span style="font-size: 12pt;"><span style= "font-weight: 400;">Welcome to Strategy Skills episode 251, an episode with a leading Yale expert and serial entrepreneur, Barry Nalebuff. Get Barry's book here:</span> <a href= "https://amzn.to/3OiNiJs"><span style= "font-weight: 40 ... Show More