In the movie World War Z, there was a Mossad agent trying to explain to Brad Pitt’s character why Israel was far more prepared for a zombie outbreak than the rest of the world. The reason was the 10th Man Rule. The agent explained that Israel’s security council had 10 advisors who looked into big picture issues. If the first 9 advisors dismissed an issue or potential danger to the country, then the 10th man was forced to overrule them on principle and look into the issue no matter how far-fetched the scenario. There’s a lesson in there that I think applies to exactly how Ed McQuiston, EVP and Chief Commercial Officer for Hyland, says the company tends to operate. In this episode of Business X factors McQuiston sets out how the company has adopted a process of contrarian thinking that has ensured its survival for decades.
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